Is SEO fruitful for Early-Stage Startups? How to utilize SEO to the fullest?

Search Engine Optimization or SEO is a basic tool that you will find if you search for digital marketing tools for your business. The only issue that businesses encounter with SEO is that it has not delivered results since its inception. Such a factor also makes SEO stand out from other essential digital marketing tools. 

A major concern that an entrepreneur has is whether is it wise to invest in SEO if they are operating an early-stage startup. In this blog, we will discuss on the key impact that SEO can have on your startup's success. You can also interact with the best SEO company in Noida to know more about its relevance for a startup. 

Benefits of SEO for Startups

SEO as you may know is a tool that can be utilised to achieve better webpage ranking and improved website visibility. However, partnering with a leading SEO company in Vadodara would help you understand that SEO is not only about ranking. 

From a business perspective, SEO is an investment, and it is expected to deliver results in terms of increased product sales. Hence, it is always important to have an SEO strategy that can deliver a balanced performance in terms of both visibility and revenue generation. An SEO strategy leading your website to the top but not able to convert buyers is a failed SEO. 

Hence, such challenges can be eliminated for your startup by partnering with a leading SEO company in Secunderabad. Let’s focus on the benefits of SEO for an early-stage startup.

• Helps in spreading brand awareness:

If you invest in SEO at an early stage, you can simply work on creating a market space/awareness for your product. At the early stage, you can focus on content that can create awareness among your audience. Such can related to your product, its usage, or your brand. If executed properly can help you establish an audience base that can further be converted to your potential customers. 

• Better Execution:

In the early startup phase, the entrepreneur ensures conducting constant market research and introduces new changes to their business operations. Hence, based on such introduced operational changes relevant changes can be made to the SEO strategy. Also, at such a stage, working with the best SEO company in Noida can help you understand industry trends and adopt strategies accordingly. 

• Helps in accelerated growth:

The modern customer focuses more on product quality and pricing rather than the brand tag. Hence, in your early days, you can leverage your product capabilities to establish a distinguished brand image among the customers. Also, a better use of keywords can help you to reach your targeted audience, and record their reactions. Based on such the required changes in SEO strategy or product strategy can be done. 

Wrapping Up

Whether you have a well-established business or a start-up, focusing on SEO can have a long-term impact on your business. As discussed, if you are working with the best SEO company in Noida or a leading SEO company in Secunderabad, they can help you identify unique ways to leverage SEO capabilities for your brand growth. 

Want to know more? Connect with the leading SEO companies/service providers in your region. Also, you can check out the listings at 10SEOs to learn about the leading SEO companies in your region.

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What are Broken Links in SEO? How do we fix them?

You might be aware of the fact that SEO is not just about content and keyword research. But there is also an approach to technical SEO. It plays an important role in ensuring your website performance and delivering a better user experience. To ensure retention of such user experience and better site performance, a focus must be aimed towards link building. However, with such link building a focus must be ensured towards broken links. 

Such broken links can impact your website’s credibility and affect SEO ranking. But before making any decision, you must be aware of what broken links are, and how they can be fixed. 

What are Broken Links?

The best SEO company in Delhi reflects that broken links are the links that fail to lead the user to the intended webpage. Also, it can be reflected as a link that does have a dedicated webpage. Hence, having such a broken link on your website can impact its credibility and its search engine rankings. 

Reasons for Broken Link

There can be various reasons for which your website has a broken link. Such can be identified as:

• Misspelt URL: A common reason leading towards a broken link is misspelt URL. It is possible while writing the URL, you added an extra element (alphabet, symbol, or space). Hence, in such a case the URL fails to trace the location. 

• Deleted webpage: It is possible that while making updates to your website, you have deleted a webpage, but have forgotten to delete the link associated from the homepage. Hence, when a user clicks on such a link, it would lead him/her to an error page. 

• Geolocation Restrictions: A possible reason for a broken link is the geolocation restrictions. It means that your website has a webpage that has been restricted to be operated in a certain region. 

Hence, if Google crawlers come across such broken links, they consider the website to be a scam or inoperable and also penalize them. 

How to Fix Broken Links

• Update the Link: If you can identify the reason why the link is not working, it is a wise decision to update the link as required. Such updation can allow you to retain and improve your website's SEO ranking. 

• Remove the Link: In case, the reason is not traceable, or the webpage does not have much relevance, then it is better to remove/delete the webpage. It can be an easy approach to retain your website’s SEO ranking. 

• Redirect the Link: If you have shifted the page, or product details to another webpage or location, then you can consider redirecting the link. Such redirection can allow you to eliminate the broken link and deliver a better user experience. 

Wrapping Up

Facing difficulty in improving your website’s SEO ranking? Connect with the leading SEO professionals and agencies now. 10SEOs can help you find the leading SEO services in your region. Whether you are looking for the best SEO company in Delhi, SEO services in Nashik, or SEO services company in Mumbai, 10SEO can help you find the best agency available.

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Top 5 SEO Challenges Faced by Startups

The digital market has become a necessity in the current scenario and the extent will only increase in the future. In this dynamic market, it is indeed, difficult for startups to establish themselves rapidly. Plus, when they go for SEO, they come across many challenges, with which they become familiar when they collaborate with the best SEO companies. Expert SEO companies not only effectively strategize SEO for these startups but also guide them about the challenges and opportunities in the journey. 

Some of the most common challenges are mentioned in the following points. 

Top 5 SEO Challenges Faced by Startups

1. Keywords are Extremely Competitive

In the scenario of highly competitive keywords, the selection of the right keywords requires a lot of time, effort, and resources. Established competitors who have large budgets and a powerful digital presence often conquer keywords. This makes it difficult for the startups to break through.

2. Growing Competition & Limited Resources

The number of new startups is not decreasing but growing. Besides, there are established brands in the market. In such a scenario, ranking a website right from the start is a challenge. Here, if the startup has a limited budget, lacks relevant and quality content, and has one of the Best SEO companies in the UK that can form a competitive SEO strategy for you, it gets difficult to shine. 

3. Absence of an Effective SEO Strategy

It is quite common with startups that they do not have a proper plan for SEO. Also, in the beginning, their marketing team will just be focusing on creating quality content and not optimizing it. Here they forget to conduct SEO from the start, and hence lead to missed opportunities to attract traffic to the website.

4. Incompetent Content quality

Content is the king, we all know. And especially when it comes to SEO and digital marketing, nothing can happen without quality content. Search engines like Google, emphasize helpful, quality, and authentic content that can best answer the user queries. However, some startups fail to emphasize the importance. As a result, the search engines don’t find their content appropriate to match the search queries. This ultimately impacts the SEO ranking of startups and couldn’t let them rise in the SERPs.

5. Complicated Products/Services

When the products and services of startup businesses are complex, it becomes difficult to produce SEO and user-friendly technical content for them. Hence, the need to hire technical content writers arises. These writers can describe the products and services in a way that users can easily understand. However, hiring technical content writers may or may not be possible for startups due to various reasons. These include budget limitations, inability to identify the need for hiring, improper guidance, etc. 

Conclusion

The above-mentioned points are the typical challenges that most startups face when they choose to do SEO. In the absence of a professional SEO company, it is difficult to pass through these challenges. There are many top SEO companies in the UK that can help you survive through these challenges and establish your startup online. Find these SEO companies on 10SEOS, a leading listing platform for SEO and digital marketing companies. Visit the website now.

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How SEO Proves Beneficial For Startups

Be it any startup, its main objective is to surpass the competitors and achieve success. SEO helps do that.

As per the best SEO companies, be it a startup or an established company, it is important to build its online presence in the current era if they want success. And by online presence, we not only mean creating a website and leaving it to float. We mean creating a website, optimizing it for the SERPs, bringing it in front of the audience, and generating leads and sales. 

Now, an established company may not necessarily need the help of an SEO company as much as a startup does. This is because the audience is already aware of the established brand but no one knows about a startup unless it markets itself. Here they must get assistance from the top SEO companies in Canada as they have expertise in working with all kinds of companies. With an effective SEO strategy on the roll, startups can bring the following benefits to the table. 

Benefits of SEO for Startups

1. Building a User Experience 

Since you are a startup, it is important to build a pleasant user experience right from the beginning. Your website’s UX will help you do it. It will help you engage with your audience better and develop customer trust. Improving user experience means:

• Creating quality and relevant content
• An easy-to-navigate website
• A user-friendly design
• Rapidly opening web pages
• Optimizing images and videos, and
• Mobile optimized website. 

2. Gaining Organic Traffic & Boosting it with Time

By employing the right keywords and using the keywords right, you can attract organic traffic to your website. The more relevant keywords to user searches, the higher the chances for the website to be visible. Even on SERPs, such websites can effectively rank higher. 

3. Improving Ranks on the SERPs

SEO can help improve the ranks of websites on the SERPs as a result of the use of relevant keywords and effective SEO strategy. An extensive search of relevant keywords and popular search queries is required to achieve improved ranks. By hiring the best SEO companies, this is possible. 

4. Building the Brand Image

As a result of a higher ranking on the SERPs and high organic traffic on the website, the brand image will subsequently grow. This is because audiences find top-ranking webpages more reliable and relevant than the lower ones. This ultimately improves the brand value and develops credibility in the minds of customers. 

5. Collecting the Customer Behavior Date

In the beginning, the target audience of the startups is unidentified, resulting in slow and steady customer retention. In this situation, SEO acts as an important source and helps them collect customer behavior data. What keywords they are using for their search queries, what topics interest them, and information alike can be made available in the initial time. This will help them target their audience best in the future.

Conclusion 

So, this is how SEO is effective for startups. If you’re a startup, choose from the best SEO companies and get your website SEO started. 
Having trouble finding the best SEO company in Canada? Visit 10SEOS to check out the list of top SEO companies and choose as per your suitability.

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How To Manage Your SEO Campaign For Better Results

Did you know more than 50% of the website traffic is achieved by SEO-driven organic search results? Well, yes. And this is the reason businesses invest in the best SEO companies to build their brand’s awareness, get more audience, generate leads, and hence sales. These companies have expert SEO managers who create, manage, and modify SEO for your brand to achieve results. 

The following is a set of tasks that SEO managers perform to achieve the set goals and objectives of a brand. These tasks are mandatory to be performed so that desired results can be achieved in the dedicated time. If you’re a newbie in the SEO world, you must read them carefully. Let go.

How To Manage Your SEO Campaign For Better Results

1. Audit your website

Site audit refers to understanding how your keywords, website speed, and SEO elements are performing. This way, you can know if your SEO strategies are working well or there are areas of improvement, so that you can set your future SEO campaigns accordingly. 

For an in-depth SEO audit, you can connect your website audit with Google Search Console. Take guidance from the experts from the top SEO companies in the USA.

2. Know your competitors

It is crucial to learn about your SEO competitors so that you know who are you combating with in the SERPs. Through this, you can also know what amendments you must make in the SEO campaign to surpass them. Start from checking if the quality of your content and backlinks can compete them. If no, how much more time and money should be dedicated to it. 

3. Set objectives

While setting up your campaign, don’t forget to set your goals. What are your goals? Getting more organic traffic? Generating more leads via organic conversions? Building backlinks? Ask yourself when you set your campaign and be clear while setting up realistic goals. Your marketing efforts and strategies will revolve around these objectives only. 

4. Draft an action plan and execute it

When you’re done with setting up goals, make an action plan to achieve them. This action plan will include the steps you must follow to make the strategy work and the campaign successful. Your action plan can be both simple or complex, depending on the goals you have set. SEO managers from the top SEO companies are experts in setting up the action plans and making them achievable. 

5. Monitor your performance

An SEO campaign is not a thing of 1-2 months. It may continue for a long time. What you have to do is monitor your campaign’s progress (via tracking various SEO metrics) during all this time. Plus, record your SEO results as they progress in this span. 

6. Evaluate the success of your campaign

Lastly, evaluate your campaign when it reaches the end. It will help you identify your success areas and areas of improvement. What went expected and what not? What should you do now? What is the solution to the observed issues? Questions like these will help you evaluate your campaign effectively. 

Conclusion 

So these are the 6 most important steps to evaluate your SEO campaign. The best companies in the USA aim to leave no stone unturned in conducting this procedure throughout the SEO journey. Connect with the top SEO companies near you, by visiting 10SEOS.com and choosing the best.

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How AI (Artificial Intelligence) is Changing SEO?

A decade ago, the world was talking about AI, its dangers, advantages, and possibilities. Today, the world is using AI websites or tools for the completion of their work. So many AI Tools are Free, and that can make the impossible possible. AI is a threat to many potential Jobs but also a very good friend if used with creativity. AI is like the mind. It is changing our habits, the world of the Internet, and the SEO. A Top SEO Company in USA would already be using it to provide the best services to its clients. Do you know how AI is changing the SEO? Let’s know it together.

5 Ways AI is Changing SEO

A  Top SEO Company doesn’t just work with a plan but also on facts, figures, and most importantly, a vision. It is not just for Businesses to understand but also for SEO Service providers that their industry is changing, and they should adopt new techniques to stay in the business. 5 Ways AI is changing SEO are as follows: 

• AI-Powered Keyword Research

Earlier, some tools were providing details of keywords (Search Volume, Competition, etc.). With AI, it is even better and faster. Now it is possible to find a versatile range of keywords that can work for different industries. That’s a boon for new businesses but at least a challenge for Well-Established Businesses if not a curse. 

• Content Generation and Optimization with AI

With tools like Chat GPT and other AI Assistance that can be used for content generation, optimization, and suggestion, the content marketing industry needs to get ready for a lot of uncertain things. The good part is that AI Tools can effortlessly improve the readability, relevance, and performance of the content. 

• On-Page SEO

On-page SEO includes factors like Meta Title, Meta Description, Link-Building, and many other platforms. AI can analyze these factors better than a human, and thus, very helpful in the optimization of website pages, which will result in better ranking on SERPs. 

• AI’s Impact on Off-Page SEO

Off-page SEO will also get new updates because of AI. It will be easier to find link-building websites with the help of Link-Building websites. If nothing, this can save time for marketers and make SEO campaigns more effective. 

• Voice Search Optimization with AI

Alexa, Siri, and Google Voice Assitance are the best examples of Voice Search and the first things that introduced the world to the power of AI on a global level.  

Conclusion:

Consulting the Best SEO Company can provide you with any ideas of what AI can do to or for your business. Try and experience the power of AI under the guidance of experts. 10SEOS was started in 2015 with a vision of connecting vendors and users across the globe. It's 2023, and we are still doing our best. Adapting Innovations and Continuously Improving our services is what helped us get the most suitable rankings among Internet marketers. The credit for this also goes to our team of Marketers, Analysts, Researchers, Reviewers, and PR Specialists. If you are an online company, you are incomplete without us in many parameters. Let’s unite and grow together. For more information, visit the official website of 10SEOS.COM.

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5 Proven Ways to Increase your Google Rankings

 

Every company on the internet is looking to somehow increasing there visibility on the internet. Many choose shortcuts to find success and most of the time they fail substantially. So, it really important to choose the best and proven ways to increase your Google rankings. The matter of fact is that SEO (Search Engine Optimization) is a long-range game and needs to take care steadily. However, even there are a few ways which can help you get traffic and Google rankings which top 10 SEO firms from all around the world use & ready to help other online businesses too. In this blog, we will help you with the ways to increase your Google rankings but first, you need to get the answers to a few questions. 

How Long Does It Take To Improve Ranking?

Just like an application doesn’t get millions of downloads in a single day, similarly, SEO is a slow and steady but with the best return on investment(ROI). Even, if you hire the best SEO company in Denver they will also follow the same process as this is best for every business that is online. Even the situation like the current ranking of your company on Google can be a key factor and requires a key set of variables which only top 10 SEO firms can apply.  So, it would be great to start techniques to increase Google rankings as soon as possible.

Constant Improvement is Important

Even Google realizes that the improvement in the Google ranking of the companies on the internet can take some time, no matter you what you try. There’s a reason behind, the search engine’s algorithm has to carry a re-evaluation of your entire site after changes have been implemented. Best SEO company in Denver informs that it can take a couple of months and even a year to have an impact if the right practices are not performed and there are many drastic changes have been done on website’s design and functionality. 

How Long Does it Take to Rank on Google?

There are a few statistics which were released in which it was shared the pages that are on top three on the Google search are minimum two years old & the top page is a minimum of three years old. Among the pages that are ranked and in the top 10, only 22 per cent of them are 1 year old and rest more than that and which shows the importance of the experience and good marketing by top 10 SEO firms on your business. So, based on the findings, about 94 per cent of the pages in the study never made it to the top 10 search engine rankings within a year. But slow and steady with proper techniques and tactics by the best SEO company in Denver can help will win the race in google ranking. 

So, if you want to boost sales, leads, conversions by taking your website to the first page of Google then here are the 5 proven ways to improve your Google ranking.   

1. Foundation is the Key  - If your website har a strong interface because of which the users are not able to navigate easily and it’s not helping the Google to crawl then you need a more user-friendly website structure and architecture. If Google is not able to crawl then your rankings may suffer. 

• Perform a Technical Audit - The Google Algorithm uses hundreds of signals plus machine learning to determine search rankings. So, tending to SEO basics will give an advantage over many competitors. Even the help from the top 10 SEO firms is a great idea to improve your Google rankings.  

• Remove Duplicate content - Duplicate content can cause more technical issues and the most common being multiple versions of the same page. New and fresh content helps the website to rank better as crawlers identify new content. So, it’s advisable to update the website’s content once in a while. Many times you need to deliver the same information on the various pages and this can lead to multiple versions of the same page. This issue can be resolved by .htaccess file and by hiring the best SEO company in Denver. 

2. Optimized for Mobile -  It’s important for your website to pass the mobile-friendly test. Because as per Google, their crawling, indexing, and ranking systems have typically use desktop versions of page’s content. Mobile-first indexing means that they’ll use the mobile version of the page for indexing and ranking. So, you need to double down the mobile’s task & performance and top 10 SEO firms can help you with it. 

• Tasks - Think about the users and what they want to do on your site once they land on your site. List the top 5 things which users want to perform & make it simple for them. 

• Performance - Loading time is a huge factor in mobile devices, particularly since most of the connections on mobile tend to be slower than PCs.

3. Optimize for Speed - For both mobile and PC you must continuously monitor the speed and keep improving it and best SEO company in Denver are best in optimizing the websites speed. Use google page speed to check the site page speeds and then set a benchmark performance. Here are a few ways which you can use to optimize speed. 

• Image file size - Before uploading, you can further optimize your image by using an image compressor. 

• Browser Caching - Browser caching can help with a better user interface and experience. 

• Script Handling - Check for extra augmentations as they can slow down the website. 

4. Working on Links - Both internal and external links continue to have a huge influence on your website. A few ways are just below.

• Fix Broken Links -  Never ignore the broken links, rather than use tools like W3C link checker to spot the 404  errors and fix them. 

• Exact Match Another Text - Abuse of exact match anchor text can be poison as an external linking strategy but still plays a big role when selecting internal anchor text.

5. On-page Optimization - Google is there to help you out there. They have come up with the search engine optimization to promote online content via google search. Hire the top 10 SEO firms for your company & improve your Google ranking. 

6. Best Practices to Follow - Here we have the best practices that you can follow to get the more leads, traffic in order to improve google rankings & generating revenue. 

• Create unique, brief and descriptive titles 

• Meta title and meta description

• Using fresh and engaging content

The strategies mentioned above are great ways to increase your Google rankings. You can also hire top 10 SEO firms or take help from the best SEO company in Denver to get the best out of your business.

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