Wednesday 16 March 2016

If you are new to SEO industry and are really concerned about the unethical practices, then this article is customized only for you. We are mentioning few strategies which are considered as ‘Black Hat techniques’ in the internet marketing and are abandoned by the best SEO services.

If your concerned consultant tells you that they use any of these powerful methods, immediately run away from them. These tactics are penalized by the major search engines like Google and even lead to the permanent banning of your company.

1) Article Spinning

This is the easiest black hat approach that uses software to take a particular article and generate a large number of byproducts of that article. This is done by using black hat SEO software to programmatically find synonyms and replacing them throughout the article. Not only does it create a ton of low-value articles that don’t make any sense when read.

2) You don’t need to do a Website Audit

A website audit checks your website’s condition and further sketches anxieties that would cause it to not rank as per the expectations. You need to be extremely worried about it. Since a professional is simply “guessing” about the problem and providing you random solutions without even properly analyzing it.

3) Google Won’t Catch It
Many large design agencies who clearly don’t have any knowledge about Google’s capabilities think like this. This attitude is bad because it puts companies at risk of being devalued from the search results.

4) Directory Submission

If done in an organized manner there are a few directories which can be very beneficial for new websites to submit into. Where sites get in any problem, they embrace the mentality “more is better” and they enlist websites that do bulk directory submission. Such sites are inescapably low-value spam directories that end up damaging a websites rankings and such damages are almost unavoidable.

5) Guaranteed Rankings

There are SEO companies that guarantee particular rankings to companies. They will promise they can get you ranked for very doubtful search terms that have little to no value to pouring traffic to your website. Also, most of these companies work with short term spam strategies to get you quick rankings and ultimately you are left with a site that was worse off than ever before.

6) It’s All About Getting To #1

Ranking number one or among the Top 10 SEO Firms means very little in reality if the resulting traffic does not accomplish your business goals. Have a goal and measurement approach for each keyword you are trying to rank for. This will support you rank keyword value and approaches needed to deliver the optimum ROI.

7) Economical Articles
 
There are a load of content creation websites that will sell you inexpensive articles. But it is the content on your website that keeps people attracted towards it. It helps you build your brand and defines who you are as a business. Hence, you definitely don’t want your businesses or brand represented by low quality content.
 
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