Friday 1 April 2016

A blogger is a person for whom his audience are the greatest resource of income. If you own a blog then you might have tried out several ways to make it popular and let people know about it more and more. But are you targeting the right audience? Are you getting enough response? Do you know what your users want exactly? Are you providing them the same? All these questions are important to be asked before you start your blog or write a new post.

Most of the answers to these questions you can get only through experience. When you come across different people with time you learn about their interests and your flaws. But only experience is not enough. Here you waste time guessing about your audience and interests. There are other options to save your time and enjoy effective content marketing.

According to SEO services San Francisco various tools today have taken this responsibility of understanding the scenario and then catering to the needs of your audience. Here are those four magical tools which can make your content marketing very easy:

BuzzSumo:

Buzzsumo is really a worthy content marketing tool which has excellent features to design effective content for your site. There are other free versions of this tool which are no less in their capabilities and understand the needs of your audience. Its most basic version tracks a keyword, and shows you that content which is shared the most.

SproutSocial:


Is your business based on the demographics of your targeted users? Sprout Social is the right platform for your content marketing. This tool has the capability to analyse your social media audience and then gives you their demographics in detail. This description can help you in deciding your next content strategy to attract more and new customers. Sprout Social also allows you to connect your Facebook and Twitter accounts directly which ensures that you get the relevant data.

Similar Web:

Many experts from different SEO companies like SEO services San Francisco use this tool. Similar web is generally useful and the best tool for those who do not have a well established blog. It gives a detailed information about the targeted audience. Only its free version provides limited information but its paid version is very illustrative.

Crazy Egg:

Crazy egg is generally for optimizing landing pages but it can also help you analyse how your audience interact with your content. Crazy egg generates different heat maps on your website which represents which headlines are generating more clicks, how many readers scroll your blog post, you can also deploy different lead magnets to see how each offer performs.

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