Why Social Media Marketers Should Clout Facebook Live?

Facebook, the social media giant is regularly making many better promotional ways for the marketers working in the digital market. This social media network proposes many features such as Business Pages, Ads, Events, and offers contribute to the promotional activities of online marketers which they are implementing in generating leads and others. Recently, Facebook launched one more extraordinary feature called Facebook Live, which is going to be a great feature for better user interaction.

Facebook Live seems helpful for celebrity stars and popular public figures. Considering this aspect, the marketers can also leverage this feature for their social media marketing. Initially, Facebook made this feature available only for iOS users in the US, but now they have extended the reach of this feature to many countries, that too on both operating systems iOS as well as Android. And very soon, this feature will be available across the globe. Thus, it can be concluded that this feature will stand as extraordinary for online marketers.

Let’s discuss more about this Facebook Live feature:

What are the features of Facebook Live?

With this feature, the live streaming can be done from the Facebook’s personal account or through the Facebook page. Its very easy, just like you update your status, you can choose who can watch it. The Facebook will provide you the options like public, friends and any specific group of yours.

After streaming the video, you will get to know who is watching your video, alongside the viewers can post their comments and you can also send replies to them.

Reactions are also included with the live feature which makes it more fun. The time streaming is over, the live video will be saved on your timeline just like any other video. So that, your friends can watch it, whenever they want. Apart from this, you can share the video or you can upload it to any other social network, websites, blogs etc. Currently, Facebook is working on the live filters for Facebook Live feature.

Why should social marketers leverage this live feature?

Due to the earlier aspects provided by Facebook such as Business Pages, Ads, and Events you must have established identified Facebook presence. While working on the creation of online presence, we all know that it requires building credibility and continuous engagement with the users. Many experts working in SEO Utrecht industry says that Live Streaming is the better way to interact with your audience in real time.

You tell us, what would you choose a document of a demo or watching a video describing the same? Of course, video, because you are going to remember it the most. By using the live video streaming feature, you can convey your content in a better manner. In addition, you will save a lot of time and energy while establishing a good relationship with the audience.

Moreover, people always inclined towards in knowing something new. So with this new feature, you can show them how you provide services or make your product in the industry. Hence, we can say live videos provide a great chance to build credibility and remember that, this sort of stuff always go viral.

Now its your turn...

As we have already mentioned, live streaming is the best way to share your knowledge, promote your business, interact with the users and building credibility. And the best part of this feature that it is not confined to Facebook. So, now its your turn to use it and reach to your audience and make them to know you better.

Don’t restrict yourself to SEO services, expand your outreach and enhance your online presence.