Wednesday, 17 August 2016

Whether you have or haven’t yet read my previous article discussing White Hat SEO, I’m pretty sure this is the segment you will find more interesting as this is the segment where I will discuss what does Black Hat SEO mean, as opposed to the law abiding White Hat SEO, also giving you clues how to determine which new york SEO company not to choose.



However Black Hat SEO is way different from all these concepts. Let’s see in what ways:



Black Hat SEO essentials



Black hat SEO could also be called old-school SEO for many reasons. Long time ago, when SEO has just started, the main goal was to gain the first page result placement and all too many people did everything they could to gain this placement. Indeed it was quite a bloody war which was partly halted by Google’s control weapon the Penguin which was created specifically to eliminate those who do literally anything to place a website on the first page. What are the tools of black SEO?



    Coding and miscoding, making websites with false tags, false keys
    The overcrowding of keywords, tags and just anything search engines can potentially pick up on in order to gain attention
    Misinformation and disinformation: the creation of fake websites in order for these to take you to some much unexpected destination. Every remember the period where every legit big business had thousands of fake domains around them and you got to one of those if you accidentally mistyped the link or even if you accidentally clicked on a website which seemed to look like the real deal – only once you were there it came out it’s about something totally different.
    Not hesitating to use other dirty techniques to get ahead in line: crawlers, data copying, plagiarizing, pages with bugs, spy-bots are all in the toolset of those doing Black Hat SEO
    Only short haul strategy. Black hat SEOs themselves know their tactics work well on the short haul but they have no use on the long haul
    One basic element of Black Hat SEO from the customers’ point of view is dynamic growth in the first short period. Meaning an unnaturally large attention which often however won’t culminate in growing revenue. Because people can accidentally click but sure they won’t stay once they realize the trick. That’s also why it’s not worthwhile to do Black Hat SEO any longer.
    Unregulated methods of ads on websites ( this is exactly why Ad Blocker was founded)
    Not to mention the fact that Black Hat SEO with disinformation, false information can be considered violation of Google policies resulting in the instant shutting down of a website and blacklisting of a business it can also be considered a crime.



Black Hat SEO is therefore the illegal pair of the White SEO. And you better stick with an Orlando SEO Company offering only White Hat SEO because Black Hat tools just don’t work long haul any longer and you don’t want to risk your business get such a bad reputation.

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