Is Your Social Media Strategy Random? - Streamline It Soon

By now you have probably recognized importance of social media in marketing and business. But according to many SEO services in Delhi today also marketers are using strategies like hit and trial when it is about these social media platforms.

A survey in 2015 reported that just 53 percent of small businesses actively use social media platforms to market their business. This  means the other 47 percent is just using it randomly. This is totally a waste of a lot of opportunities.

Here are some ways in which you can improve your social media strategy and make it more streamlined:

1.Increase focus like a laser:

The biggest problems of emerging brands is that there are so many social media platforms like Facebook, Twitter, Snapchat etc. on which they should focus?

Instead of trying to have a presence on every single platform, just choose any two and make them your dominant social-media channels. Choose those platforms which make the most sense for your brand.

2.Try out batching:

Posting on social media only when you think of it then either your results be lackluster because of your inconsistency or you’ll spend a lot more time than necessary because you don’t have any plan.

In this case you should practice batching your social-media activities. Batching is the simple process of doing many similar small tasks at once,hence, finishing all your left out work. Batching is also a great practice because it helps you create a continuous flow with your posts. If you post randomly you might not be able to identify certain patterns.

3.You can repurpose the content:

You always want that your social channels to be updated with fresh content all the time, but not all of your followers are going to see everything you post. This means that you can repurpose much of your content and use it again. By repurposing you can use that single piece in different forms and it will even streamline your strategy.

4.Use smart tools:

Tools like:

·         Buffer or Hootsuite for scheduling posts in before they are posted

·         Canva for creating simple, clean but creative graphics

·         Buzzsumo or EpicBeat for finding great third-party content to share

4.Don’t consider it as your next shop:

People log into social media sites to meet their friends and get some entertainment. But what these brands do is they start selling their services and products. SEO services in Nashik say that Instead of trying to sell your product or service, think of social media as the first way to interact with your customer. It’s an opportunity to introduce yourself to your customers, so, as the first impression is the last impression, entertain your customers and teach them something new. Give them some value and do not talk about money.