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Facing trouble in getting top ranking for your small businesses? No idea where to get started? This post will provide you to know the most effective secrets to optimize your site and achieve higher ranking among search results. If you have a small business, make sure to follow all these tips regularly. Let's have a look to make your company the best SEO company for small business:
Create long form content
There is always some relation among the long content and higher rankings. Search for an appropriate topic that your target audience finds the most relevant one. Once you decide the best topic for your post, describe every single detail about that in detail. Make various research and create a long content but make sure to cover only the necessary, useful and relevant angels of the subject. To rank high on the search result, you must include more than 1100 words in your content.
Upload the sitemap for Google
The top search engine optimization practices include the XML sitemap so that Google can analyze what’s there on your site. XML Sitemap Generator easily allows you to create and upload your site.
Ensure using 301 redirects and not the 302s
301 redirects allow users to know that your site has been permanently shifted and all the ranking of your site and link juices will be provided to the new page, instead of that old one.
Optimize your site for mobile
Google provides many mobile friendly tools to make your site responsive one. Make sure to get a dedicated mobile site, in fact, WordPress offer many plugins, such as WPTouch which allows you to switch the mobile theme for your mobile visitors.
Your website should load quickly on every mobile device
You actually need to check how quickly your website load on various devices. You can also make use to the PageSpeed Insight provided by Google, which allows you to determine how much time your site takes to load so that you can use it for the betterment.
Include descriptive URLs
Whenever possible, consider to make your the URL of your site a descriptive one and make sure to use the descriptive keywords instead of inserting the random number or special symbols in a URL.
Make use of .com domain
According to a recent survey conducted which reveals the fact that more than 84% of the high ranking web pages include the .com domain. Don't always focus on using your brand name as your domain name, since the important keywords in a URL is much important than that of the domain.
Keep your important content on root domain
Almost every website includes a root domain. Therefore, it is beneficial to keep your important content on root domain instead of the subdomain.
Title tags are still important
Make sure to set up each title tag of your web page as an unique one. The more descriptive title you keep the better traffic you can get on your website. People are more likely to click and read those content which includes the descriptive title tags, because this allows them to get an insight about the what the content of a page is related to.
Create long form content
There is always some relation among the long content and higher rankings. Search for an appropriate topic that your target audience finds the most relevant one. Once you decide the best topic for your post, describe every single detail about that in detail. Make various research and create a long content but make sure to cover only the necessary, useful and relevant angels of the subject. To rank high on the search result, you must include more than 1100 words in your content.
Upload the sitemap for Google
The top search engine optimization practices include the XML sitemap so that Google can analyze what’s there on your site. XML Sitemap Generator easily allows you to create and upload your site.
Ensure using 301 redirects and not the 302s
301 redirects allow users to know that your site has been permanently shifted and all the ranking of your site and link juices will be provided to the new page, instead of that old one.
Optimize your site for mobile
Google provides many mobile friendly tools to make your site responsive one. Make sure to get a dedicated mobile site, in fact, WordPress offer many plugins, such as WPTouch which allows you to switch the mobile theme for your mobile visitors.
Your website should load quickly on every mobile device
You actually need to check how quickly your website load on various devices. You can also make use to the PageSpeed Insight provided by Google, which allows you to determine how much time your site takes to load so that you can use it for the betterment.
Include descriptive URLs
Whenever possible, consider to make your the URL of your site a descriptive one and make sure to use the descriptive keywords instead of inserting the random number or special symbols in a URL.
Make use of .com domain
According to a recent survey conducted which reveals the fact that more than 84% of the high ranking web pages include the .com domain. Don't always focus on using your brand name as your domain name, since the important keywords in a URL is much important than that of the domain.
Keep your important content on root domain
Almost every website includes a root domain. Therefore, it is beneficial to keep your important content on root domain instead of the subdomain.
Title tags are still important
Make sure to set up each title tag of your web page as an unique one. The more descriptive title you keep the better traffic you can get on your website. People are more likely to click and read those content which includes the descriptive title tags, because this allows them to get an insight about the what the content of a page is related to.
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