Learn To Use Facebook Live In The Best Possible Way

Facebook says that you can use their live video facility in the best way by using a 4G WiFi connectivity, the video of at least 10 minutes, writing catchy descriptions, responding well on comments and using a closing line when the video comes to an end.

Here are some of the valuable suggestions given by experts from SEO company sydney which you can follow in order to make the maximum out of your Facebook live video:

1.Use it only when you have to:

Facebook live has that potential to upgrade a customer retention and influencer marketing programs, but it is not going to replace a brand’s digital ad budget for the coming year.

It is an interesting niche because it involves videos and it can have some applications, but this does not mean that you will rush to grab it every time. You should add it when it suits, but do not fall for it.

2.Your purpose should be clear:

Marketers need to make sure they clearly identify why they’re using Facebook Live before taking the work in their hands. Whatever is the reason you should find it out and stick to it. So that it conveys a motive to the audience.

3.Consider Facebook Live as a part of Marketing:

Facebook Live has a lot of creative things to add up. There are the best marketing programs integrated into it and many famous experts and personalities accept it for the same. They say that people should think about Live as a complement and also ask not eliminate other channels.

4.Think like you are throwing a party:

Experts from SEO Perth say that you should use Live as if you are throwing a party. When you throw a party you become serious for it as you have to plan out everything but still you do not want everything to be scripted. Similar is the case with Live where you should be serious in creating and deciding everything but at the same time let there be some spontaneity.

5. Avoid background music:

When you are making a live video then it should be original without any background music. Music can make your voice unclear to the viewer and this might happen they might not understand what you are speaking. This will finish that essence of your video which you expected from it.

6.Go with the flow:

This is for the marketers as they should understand the need to set realistic goals, benchmark and grow according to the requirements and development going on, testing and learning along the way. Not every piece of content can a winner, but that’s part of the learning process. So, learning new things should never be stopped and there should always be a room for it.

6.Prepare for the worst situations:

Before using Live you should be ready for the worst situations like ‘if this what we will do?’ types of situations. When you are fielding questions on Facebook Live, you only have a few seconds to give an answer. This process seems hectic but it can be made easier if you create a list of possible topics before you begin the stream. You can answer difficult situations with already prepared answers that still connect to your brand’s voice.

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