Monday, 3 April 2017

In the ever-transforming field of social media, video has now become the darling of moment. A survey conducted by top social media marketing firms, reports that by 2018, 69% of total internet traffic will be for video only. And, right now, around 100 million internet users watch online video daily and many of these are videos are quite longer than 10 minutes. 

So video consumption will undoubtedly grow, and it will grow in part as it boosts the retention, but it also comes with a cost involved in it, human time as well as energy which does not necessarily produce positive ROI. hence, companies have to think about video as one of the greatest delivery mechanism.

But you have to find out one which meets best your business goal. Here are few tips to provide help to get you started.

1. Decide whether video is the best option for your business needs.

In today’s world, most of the students are constantly intent in the latest social media fad such as GIFs, podcasts and of course, videos. And we can see these things being tremendously successful. However, for many people, video, along with few other trends, is quite expensive as well as time consuming. Making daily or weekly video content need to have a huge amount of time and effort and of course, in addition to this, a lot of creativity. But, the results required to justify the time, cost and effort, for small businesses.

Hence, you need to make sure that your social media as well as business goals are best met with the tools that you are choosing. Ask yourself that could you use photo, text or other content which can be as effective for your business goals?

If your answer is no, and video is the only mechanism to deliver your business goals, then you have to actually determine which style of video suits best for your brand.

2. Determine your preferred video style.

There are different styles of video which you can post online:

Unedited: Video content as see on platforms such as Snapchat or Facebook Live where video is created fast. Generally, these videos are not edited.

Semi-edited: This is video content which you can shoot on your own by using tools such as Microsoft Movie Maker or Apple’s iMovie. 

Professional: This is video content which is lit, edited and shot by some professional one. You can save time and money by using a freelancer to get high-quality video at a lower price.

Each styles must be reflective of your brand. For many people, using an unedited video style assist to build authenticity with followers and grow the number of follower, and it is mostly used by many best content marketing agencies

Determining your style will also help you to think which platforms suits best for your goals.

3. Choose the goals of your video

There are a scores of goals which you can have for your business which involve creating video content which focuses majorly on driving more sales

For that purpose, you can choose the platforms which have most active consumers. From those, select the one which has the best video style which aligns with the video your brand wants to make .
Top Secrets to Make Your Videos Go Viral On Social Media Platform!

Keyword: top social media marketing firms, best content marketing agencies

In the ever-transforming field of social media, video has now become the darling of moment. A survey conducted by top social media marketing firms, reports that by 2018, 69% of total internet traffic will be for video only. And, right now, around 100 million internet users watch online video daily and many of these are videos are quite longer than 10 minutes.

So video consumption will undoubtedly grow, and it will grow in part as it boosts the retention, but it also comes with a cost involved in it, human time as well as energy which does not necessarily produce positive ROI. hence, companies have to think about video as one of the greatest delivery mechanism.

But you have to find out one which meets best your business goal. Here are few tips to provide help to get you started.
1. Decide whether video is the best option for your business needs.

In today’s world, most of the students are constantly intent in the latest social media fad such as GIFs, podcasts and of course, videos. And we can see these things being tremendously successful. However, for many people, video, along with few other trends, is quite expensive as well as time consuming. Making daily or weekly video content need to have a huge amount of time and effort and of course, in addition to this, a lot of creativity. But, the results required to justify the time, cost and effort, for small businesses.

Hence, you need to make sure that your social media as well as business goals are best met with the tools that you are choosing. Ask yourself that could you use photo, text or other content which can be as effective for your business goals?

If your answer is no, and video is the only mechanism to deliver your business goals, then you have to actually determine which style of video suits best for your brand.

2. Determine your preferred video style.

There are different styles of video which you can post online:

Unedited: Video content as see on platforms such as Snapchat or Facebook Live where video is created fast. Generally, these videos are not edited.

Semi-edited: This is video content which you can shoot on your own by using tools such as Microsoft Movie Maker or Apple’s iMovie. 

Professional: This is video content which is lit, edited and shot by some professional one. You can save time and money by using a freelancer to get high-quality video at a lower price.

Each styles must be reflective of your brand. For many people, using an unedited video style assist to build authenticity with followers and grow the number of follower, and it is mostly used by many best content marketing agencies.

Determining your style will also help you to think which platforms suits best for your goals.

3. Choose the goals of your video

There are a scores of goals which you can have for your business which involve creating video content which focuses majorly on driving more sales

For that purpose, you can choose the platforms which have most active consumers. From those, select the one which has the best video style which aligns with the video your brand wants to make .

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