Building Rapport with Just Anyone Is Now Easy

One major principle which we come across everyday is that every business is a people kind of business. The industry does not really matter and it can be any for that matter, but if you are not relating to people, with whom you deal with, talk to, manage, or lead, then your career might be a long drag. In some or the other way building rapport is critical when you are duplicating a relationship and trading over a phone call. In Austin SEO managers depend on content editors for rapport building. Building affinity is the initial step towards gathering firmness as well as trust.
Here are a few tried and tested tips that can be used while building a rapport:

Research prospects on LinkedIn- When you are about to make a call to a certain prospect of yours, you must review their LinkedIn profile to find out their expressions in the profile picture, the way they have dressed up. Although all these questions might not answer your queries but will definitely give you indications that how a prospect is going to behave and how they perceive themselves.

Understand Your Prospect’s Persona- When we talk about persona’s, the first thing which comes in mind is the buyer persona that is related to the business pain, job function and the other firmographic data. There are a lot of things that you need to understand, which is definitely beyond demographics. It is necessary to understand their priorities and business focus which is shaped up by their job. Moreover, salespeople are very thoughtful kind of people and are much concerned about their numbers and are always behind quick ways to expand their numbers. Whereas when it comes to the Marketers they are quite protective about their marketing efforts, but they are always desirous of learning and inclined towards cooperating in order to bolster their marketing strategy.

Get prospects to laugh- If you are good at making your prospects feel comfortable even over the call, then you are surely doing the right thing. However, if a prospect laughs over the call, it means he/she is complacent and you are not just a faceless sales robot to them. The ride will be more interesting if the prospect is comfortable enough to listen to you. Lastly, if prospects will enjoy the call, the call will last longer and that will be an indication for the future also that they will interestedly take your calls.

Ask good opening questions- Starting off with general and basic questions might give you an idea about the prospect. Their tone is the most important thing which you need to notice during the conversation, because their interestedness and negligence will be represented by their tone. To get knowledge of your prospect, it is mandatory to extend the conversation as much as possible.

Know when to switch to the sales conversation- Do not relate rapport building with relationship selling. There are different kinds of prospects; some would talk so much that they will talk your ears off, while some will straight away come to the business deal. In case you are too much into rapport building you might seem like a glad-handing relationship seller. Start with a question and wait for the prospect to answer it, you will know what are they thinking. The moment you know that they want to come to the ‘business’ point now, discuss your schedule with them and tell them the reason for your call. 

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Fishy Growth Strategies Entrepreneurs Should Never Indulge In

We all know that it is not easy to grow a business. An entrepreneur can never assume that he does not need to do anything now, because every-time he completes a certain task a new one is added to the list. Working for an entrepreneur becomes complex when the income is inconsistent and that’s when he starts thinking of various strategies to grow his business. Although there is nothing that can possibly compete with having a compelling product or service which is definitely a true game changer, there are certain marketing tactics that can make a recognizable difference for entrepreneurs and SEO is equally critical for the startups and SEO firms. When there is money related stress, a lot of entrepreneurs give up on their startups. However, growth strategies are not just good; there are bad strategies as well which can harm your business and which should be avoided. These suspicious strategies have been observed to be increasing day by day and they might seem to be problem solving strategies but they usually aren’t.

Here are those shady strategies that an entrepreneur should not indulge in:

1.Including People To Your Email List Without Them Signing Up-  Today, everyone uses email and there are a few norms that you need to follow. In case you include people to your email list who haven’t given their consent, it might go against you. It is however illegal to add someone to your list without asking for their permission. It is quite common these days to interact with someone on LinkeIn or ask for their email address, and later the same people add you in their email list mistaking the interaction as your consent. Honestly, people hate this tactic and if you do it too then you must instantly stop doing it. You must always take care of what impression you are going to leave on people with your steps, because first impression actually counts. Let people make their decisions and do not decide for them.

2.Including People To Your Facebook Group Without Asking For Their Permission- This one is quite similar to the email list but this is something people indulge more in. Every other day entrepreneurs get added into random Facebook groups which do not win their interest at all. Most entrepreneurs keep trying to bind their notifications and each everything that they are involved in. Rather than just adding someone according to your wish, it is better to send them an invitation to join a particular Facebook group.


3.Trying To Sell To Someone As Soon As You Connect With Them- This is an obvious point but do not assume that everyone is going to appreciate this. People generally like to buy from someone whom they can trust and whom they like. Referrals are something that attracts people to connect and this is an easy way to sell. Trying to sell right away after connecting makes you seem desperate and nobody really likes to work with desperate entrepreneurs. Everything needs time and people would also need time to know you, get some value out of you so that they can get interested in what you are offering.

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Workplace Email Can Be Made More Effectual

We all follow a common routine nowadays and nearly all of us check our phones as soon as we wake up every morning. Emails and smart phones have become a necessary part of our day. However, it’s been a long time now that emails have become the topmost form of communication for businesses. As time and the workplace expand, the conversations become turn to internal communication options. Even though today we have a lot of applications which can be used to communicate with someone personally but the business etiquette needs to be followed for all of them. Email is a critical thing when it comes to communicate with people at a workplace, today it is seen declining but we are not totally over it. Getting over emails is not possible also, but the right etiquette is necessary as said by the seo company of Chicago.

Here’s how you must make use of the workplace email and that too productively:-

THE DO’S

1.Personalize- Politeness and good behavior never go out of fashion. An email should be written in an appropriate way no matter whom it is being sent to, a friend, a co-worker or a client. Being relevant is critical when writing an email. Another rule is to address the recipient the way you would address him in a conversation with his first name or more formally.

2.Adapt- If you examine a particular person’s past emails and way they have written a certain email you can learn a lot about that person. So, when you write an email to a person after carrying out a research on them, it becomes easier for you. For instance, if a person writes short and straight to the point kind of emails, he/she is likely to be busy and you will have to compress your emails to an extent.

3.Check Before You Click Send- A lot of people make mistakes when they write emails, and even after those million mistakes they make another one by clicking on send in a hurry. To avoid such silly mistakes you must avoid putting an email address in the “To” line until you are done with checking the email atleast twice.

4.Keep Messages Short- It is always better to be straight to the point in an email, and we must avoid fluffing the email with numerous details. It is an email and not a novel that you can make it as long as you want. Avoid making it very lengthy because that would not be time-effective for both you and the recipient.

THE DON’TS

1.Abbreviate- Avoid putting abbreviations into a professional email. No matter how easy going your workplace is, you must never forget that it is still a professional setting. Emails should not contain “lol”, “thx”, and such abbreviations at all.

2.Exclamation Everywhere- Overuse of an exclamation point is being done in emails. Every now and then you might come across exclamations. However, if excessively used it might give false expectations and will make you look very unprofessional too.

3.One Word Responses- Keeping emails short and sweet is quite different from replying in one word. One word responses might make the recipient feel that you are being ignorant.

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Voicemails That Have The Capability To Stop A Deal Dead In Its Tracks

We come across a lot of voicemails every day if we are into sales or a company that has a major connection to the sales market. We all know the importance of voicemails as it moves the deals forward. But in case the voicemails turn out badly then it can worsen your relationship with the prospects and it might crash your deal.When it comes to planning an SEO campaign for a top seo company, as a voicemail service, research is critical before investing your energy, time, and money in the SEO campaign.  Some experienced people have shared a few mistakes and how can these be avoided:
 

A Rambling Voicemail- A voicemail needs to be clear, concise and direct. A prospect is likely to observe the length of your voicemail, in case it is less than 25 seconds call, then it might make the prospect feel that you just dialed and hung up. The call should be between 25-40 seconds for the prospect to pay attention to it. Do not ever call your prospect if you are in the middle of the road or in a crowded place because that’s when your voice would not be clear to them and even if they know that it is not the fault of your voice, but this is going to still give a bad image of yours to them. It is mandatory to understand the quirks in your voice, you must know how fast you need to speak and when you must speak clearly. Calling your prospect from a cell phone is a witty option because it gives a sense of urgency. So just get up move around and manage calls from your cell phone to keep things quick and casual at the same time.
 

The Aggravating Fast Follow-Up Voicemail – Representatives make a major mistake which is when they leave the voicemails closely together. It is your goal to inspire a sense of urgency in your prospects but you must not gaffe this urgency with your own. It is human nature to get annoyed if someone continuously pokes you or tells you something. That is the reason why when you leave a series of voicemails just after a few days of your intial email or a phone call your prospects get aggravated with you. This can also get worse in a way that you can make them feel guilty for not being able to get in touch with you sooner. To avoid making them irritated and guilty you must wait after your initial voicemail for atleast 2 weeks. When you regularly make calls to them that becomes annoying. However, when you increase the call rhythm, it clarifies that the issue is heading towards criticality.
 

The ‘Just Following Up’ Voicemail – If you want to create a sense of urgency in your prospect you must not end the call by saying ‘Give me a call back’ because that does not really conclude the call. In order to make the propects actionable, you must ask them a question and then end the call with the phone number in the end. It persuades the prospect to call you in return. It is just not recommended to use messages to take the deal further and rather making use of voicemails for advancing conversations with the prospects is a better option.

Be wise about when you must close the deal so that you have a healthier and longer relationship with your prospects.
 

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Know The Difference Between Intrinsic And Extrinsic Motivation

Every day we wake up and do certain things which are in our habit. Our motivation is one important aspect which keeps the daily routine going. We all know that there are various types of motivation, and if you understand what exactly keeps you motivated and what are the things that help you to stay motivated then the motivation level can be higher. According to the best SEO company manager, motivation is extremely important for people today. It will help you to motivate the others around you as well. Here we will discuss about two kinds of motivation Intrinsic & Extrinsic :

INTRINSIC MOTIVATION

It is a kind of motivation which concerns doing something because that is personally benefiting for you. However, a person who is motivated intrinsically, his/her behavior is likely to be motivated by their desire from within to engage into something for their own personal happiness.
Whereas,

EXTRINSIC MOTIVATION

This motivation engages people into something because they want to be successful/earn a reward or they want to avoid getting a punishment. Being extrinsically motivated involves an external force that runs upon a person’s mind and makes him do something that might help him earn a reward.

DIFFERENCE BETWEEN -  Intrinsic & Extrinsic

These are two different kinds of motivation, and we cannot really judge them by saying that either of them is good or bad. Many people think that being intrinsically motivated is good and extrinsic motivation is bad for them. When a person works at a certain place and is assigned a task, he does it with all his energy just because he wants to earn praises of his boss, that is being extrinsically motivated. A boy who is a student in school, wishes to learn a foreign language so that he will be graded in a better way, that is also being extrinsically motivated. How can we assume it to be bad then ? You just need to find out why are you and your team motivated to do certain things, and you must encourage both the kinds of motivation equally.

WHEN is INTRINSIC MOTIVATION better

According to a recent study, if people are praised they are motivated instrinsically. It is found that when children were giving positive feedbacks, they excelled in their education. But when the same children are praised regularly and when it becomes too much, there motivation levels fall out. That is the reason why you must not praise them too much and that will keep them motivated the same way.

WHEN is EXTRINSIC MOTIVATION better

In some cases, some people are just not motivated internally, and for them extrinsic motivation is necessary. This kind of a motivation can be used to get the tasks done. Moreover, extrinsic motivation and rewards can promote interest and skills in a person who never wanted to do this task on the first place. This is human nature that when they are rewarded and praised they get motivated and they learn new skills also. But as per studies, if too many rewards are given for skills and activities, it can lead to decrease in the extrinsic motivation in people. It however leads to over justification effect.

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