Wednesday, 31 August 2016

Accelerated Mobile pages (AMP) a light version of your website pages, making web pages fast. It can be assumed that fast loading pages will help in more conversion rates. Many SEO companies already started working for AMP because of the assumption of conversion rates. SEO company review gives an inside view that AMP will affect the e-commerce market. According to SEO Agencies, AMP is fit for the e-commerce business. The format of the AMP will allow one to create fast performing websites, no matter if the website is of retail, travel, hospitality or of any other service.

Tips shared by Google for E-Commerce using AMP

Best thing about AMP is that all the features of content including, product description, images, reviews and navigation can be easily implemented in AMP. You can explore and build prototypes for AMP in your site. The purchasing flows are still not done in AMP but for the same thing you can use a button click to a non-AMP HTML page. AMP is an open source where you can engage, develop and contribute as per your needs.

Here are few tips by Google for the users who are doing e-commerce business.

#Tip 1 - All internet users browser for the product category page and these pages are easy to AMPlify. They are easy to AMPlify because their content is typically familiar with AMP. Thus, offer the mobile-optimized option to browse the similar products.
#Tip 2 - AMP will help you in creating a rich page where you can display your product. You can also add images and videos using the proper elements like <amp-video> and <amp-carousel>. When the user will click on an item he/she will arrive to the product page of AMP.

#Tip 3 - Users can explore more products. Sometimes the users do not buy the product they look for. But showing them the similar or more products may change their mind and they can buy some other product. AMP provides the opportunity to display similar products by using multiple approaches. For example, you can show the list of related products to the users.

#Tip 4 - You can personalize the product in AMP by understanding the preferences of users. Doing so will lead you in converting the users into buyers.

#Tip 5 - No one wants to miss the opportunity to support the users in purchasing the products. With AMP, one can easily help the users in purchasing. Every seller look for the fast transition and offering the consistent experience to the users. And AMP offers an ideal bridge for the same. When transition takes place, AMP collects the needed content and engage the customer by offering fast experience.

#Tip 6 - AMP also work in providing best caching model. But you need to keep in mind that you will see less traffic to your website and a balanced traffic to the pages serving AMP caches.

To sum up, it has been clear that AMP will be offering good experience to the internet users and e-commerce can use AMP to increase the conversion rates. And it is also clear that SEO companies will be working to take the e-commerce websites to AMP.

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