June 2017 ~ 10seos- Rankings & Reviews of Top 10 Seo Companies

Friday, 30 June 2017

How To Use Infographics To Get Leads From your Website

What Are Infographics?

Infographics are the visual form of delivering content over the online platforms. A lot of elements of design are used in a specific Infographic. The best infographics are those that present complex messages in a far easier and comprehend way. The infographics are interesting because they include images and texts together that makes it engaging and interactive for the audience to grasp. Most of the SEO services company use infographics as the key component to delivering content to their audience. The required information is described quickly, precisely and clearly. The graphic designers are the persons who design these infographics with an aim to attract the interest of the audience.

Why they’re important?

The infographics are important because they help SEO companies to deliver the required information to the target audience in a precise form. These infographics are capable enough of driving huge traffic to your website and also helps in increasing conversions. They are also important because they help online business firms to:-

Communicate the message effectively,
Present a plenty of information in a compact manner,
Analyze the data, and
Monitor the route of certain parameters.

How To Use Infographics?

There are a plethora of ways to use infographics in your marketing strategies. Infographics can be a helpful source to drive traffic and generate more leads for your websites. Here are listed some ways that you can follow to create infographics that can bring you a good amount of leads from your website:-

Represent an offer with an Infographic

Infographics can be a great way to generate leads. A company should avoid the traditional method of creating downloadable content that includes a form offering free trials. Use infographics to display the offers offered by your company in an interesting and engaging way. Make sure that you bring forth the offer in an outstanding way. It means that writing big contents for your offer will not work well in comparison with designing the offers provided by your company in an attractive manner. Presenting an offer to your target audience in a well-designed shareable image is a great way to promote a larger piece of content and also drives a lot of more visitors to your website.

Know the available design resources

Designing an infographic requires a lot of time and creativity. The designer has to put in all his efforts to understand the content and design an infographic for the company. Thus, it is essential for them to know the available design resources like Canva or Venngage etc. such designing platforms allow anyone to design their required stuff for free using their free templates and designs. But, most of the professional people and business enterprises look for something more advanced. Make sure, at the end whatever you design should fulfill your purpose of generating leads.

Write a blog post to showcase the Infographic

You need to write a blog post first if you want to design an interactive and engaging infographic for your company. Writing a blog post makes it easier for the designer to design the infographic quickly without thinking of what to write and how to frame a sentence or something like that.

Add a CTA to your blog post that is linked to your offer

Always make sure that you compulsorily add call-to-actions to your infographic design that is linked to the offer provided by your company. Linking offer to some content in the infographic means creating a landing page for your visitors. For instance, on the landing page, you have a form that is to be filled out the every person visiting your website. Each filled form will have a lead attached to it.

Make it easy to share the Infographic on social media

Always remember to include buttons of the popular social media handles you want your audience to share the infographic on. Apart from including shortcuts to share the infographic, make sure that the content in the infographic is worth sharing and people do not resist themselves to share the content among their contacts and on their social media profiles. Every share will generate a successful leader for your business. Also, make sure that the information and the facts mentioned in the infographic are reliable and beneficial both.

Top Strategies To Get The New Employee To Hit The Ground Running

Hiring employees for your company is difficult, but hiring the right employee and making them stay is even more difficult. You’re likely to face these problems especially if you are a startup or small-sized industry. When Dental SEO company took a survey, they’ve found that around 50% of the new employees take five months to reach their maximum potential. And at the same time, adding poor onboarding means, that employee is not going to last long.

Well, there are few ways, which could help you to get the new employees up to speed. Let’s have a look:

Hire for culture:

Hiring an employee should fit into the culture, makes it easy for the company to achieve its goal and to reinforce the culture of the company. Basically, the main reason why an employee leaves early is the gap between the desired culture and the culture what they’ve experienced. Make sure that employee should feel the part of the company. Make them feel that they are being valued in the company and talk to them that how their work will affect the business.

Empower new employees:

Make sure that you offer the new employee all the necessary resources which could improve their productivity. Help them to adjust to managing their time efficiently, so that they can get adjust easily and if possible, give them a schedule in advance. This will help them to work accordingly, and also they could come to know about the goals and mission of the company.

Build the powerful relationship:

After viewing the SEO reseller reviews, one thing is clear that the only factor which could show the level of the comforts of the new employee is the amount which he/she has the struggle to know the current employees. Therefore, it is necessary that the new employees find it comfortable at reaching out to the existing customers for help or any guidance, especially in the first-two week of the job.

Since if they don’t know whom to talk, whom to discuss the issues occur, they’ll feel isolated and that could result in huge problems. To avoid such situation, introduce your new employee to his or her co-worker and give them a chance to interact, like during the morning meetings or lunch time, so that they could build a powerful relation of trust easily.

Conduct result-based performance overviews:

According to the study, result-based performance reviews, make the employees give a sense of competition among each other. And when they see the outcome of one another, they are more likely to give outstanding results.

For new hirings, you could also set these reviews as goals and standard that they have to achieve. It also helps you to keep a track on him or her and allow them to develop their skills even with zero level stress.

Bottom line

Using traditional approaches to making the employees or new hiring stay, could result in the gap of specificity, and also could discourage them from staying at their new job. These tricks will surely help to make sure that he or she has clearly been defined with their goals and they are more likely to feel comfortable.

What are the tactics you do follow to get your new hirings to hit the ground running? Do let us know in the comment section below.

A Diversified approach will make your digital marketing successful

In 2017, to make your digital marketing successful you need to adopt a diversified approach. Many business owners adopt one method and when they see the satisfactory results and revenue coming in they decide to allocate their entire digital marketing budget towards that particular method. However, if you will focus on a particular approach and will not take the advantage of other approaches, certainly you are missing out various opportunities which will let you attain success in your digital marketing campaign.

Diversifying your approach will extend your reach to your potential customers and clients. When you limit yourself to one channel you are basically losing control over the direction of your brand. When you focus your digital marketing strategy to a particular channel, you are limiting your reach to the particular group of audience, however, people are everywhere and if you will diversify your approach to different marketing channel, you will be able to reach a wider group of your target audience that may have great potential to become your loyal customers. When you combine digital marketing channels and adopt various marketing techniques like PPC ads, content marketing, social media marketing, search engine optimization you will get considerably better results of your combined marketing efforts.

Based on your goals and objectives, you can choose which marketing channels you should pursue in order to get better results. Experts from best SEO company in USA, suggests some tips on how can you get started with the diversified approach -

    Integrate SEO and PPC campaign

Many digital marketers make the mistake of carrying out SEO and PPC campaign separately. However, if you really want to gain better results out of digital marketing campaign consider integrating the organic and PPC campaign can let you have more targeted traffic at your site and can increase the click through rate by 25%. Therefore when you will combine the organic and paid ads you will see the significant improve the return on investment and can increase total profitability.

    Use your blog to tease social

Many business owners use social media to promote their content or blog posts. But have you ever consider doing it the other way as promoting your social media activities through your blog. You can let your readers know what is happening on social media profiles and encourage them to visit the social media page. You should use your blogs to tease your social media posts so that you drive more engagement from there. Using blogs to promote your social media pages can really increase the engagement rate as the readers will be more interested in checking out you on social media.

    Switch up content formats

You can choose the variety of content formats like webinars, infographics, podcasts, memes, ebooks, whitepapers, or interesting videos so that people can develop an interest in your content and will want to engage with it. By creating a variety of content formats you will generate excitement within your consumers and will be able to deliver fresh and unique content to the consumers.

    Measure your results

When you are diversifying our marketing strategy and creating the different form of content it is important to measure the results of your campaign. It is important to know what channels are worth using and what you need to improve or where to allocates resources in future so that you can get the best results.

If you will carry out your digital marketing campaign effectively and will properly diversify your digital marketing efforts, certainly there will be a boost in your overall marketing profits. For more help and guidance contact the Best Seo Company In Austin.

More info: https://www.10seos.com

Excessive Rank Tracking is ruining your website

The basic aim of search engine optimization is to optimize the on-page and off page elements of your site so that it can get greater visibility over SERP. The majority of website owners and marketers measure the success of SEO campaign through the ranking of their site. If their site is on top positions then they think everything's going fine in their SEO campaign. But checking ranking very often can ruin your website.

Some businesses check their website rankings monthly and that’s fine, while its better for some businesses to check their rankings weekly as there may be more independent factors and keywords you may be dealing with. But until unless you have started something new or launched a new effort, checking rankings too often than weekly basis, can actually harm your website.

Here are the following reasons given by experts from Austin SEO company, why checking ranking too frequently can ruin your website.

    Rankings are volatile

Search engine rankings are naturally volatile because of several factors that operate independently regardless of what you do in your campaign. These factors may include constant google algorithm updates and changes, search refreshes whenever there is a new content or site structure changes, rising level of competition, Losing and gaining of links on your site. Changes in user behavior or keyword search volume. All these factors make the search rankings volatile. The little fluctuations in ranking because of these factors might distract you from your ultimate business goals.

    Rankings don’t equal traffic or conversions

Though rankings are good because it leads to traffic, more traffic means more conversions which means more sales. Your ultimate business goal is to have more conversion rates and get more revenue. Considering the higher rankings as the only factor for SEO campaign success won’t get you anywhere. Ranking, traffic, and conversions all work together to measuring the SEO campaign success. If you are not getting satisfactory conversions and not generating enough ROI then top rankings are of no use and will not evaluate your SEO campaign success accurately. So if you will check your rankings on regular basis more often from a week it can make you obsessive and about them thus not allow you to concentrate on the actual metrics for success.

    Rankings are complicated

Rankings are dependent on many interconnected factors. It is not easy to acquire and maintain the ranking of your site by just plugging in a keyword. You need to provide searchers with the relevant context and content to the search query. When you get the lift in your rankings there could be a number of reasons which are together making a bigger impact on your site and improving your site’s overall performance. It is impossible to figure out the exact reason or factor of why your site’s ranking improved. So if you will check the rankings regularly can create more confusion and complications.

    SEO is a long-term game

SEO campaign if carried out efficiently and effectively can help you gain long-term benefits. It takes the time to show its results and can help you gain high value return on investments if you will make the strategic decisions over the course of time and keep patience to see the effects of SEO campaign. Checking the rankings too often won’t going to get you long-term benefits.

Therefore checking rankings frequently is just a waste of time and will not allow you to focus on key metrics necessary for your business success. For more help and guidance you can contact the best SEO company Memphis.

More info: https://www.10seos.com/usa/top10

The Most Common Reasons Why You Aren’t Getting Customers

To set up a business, a person spends countless days, nights and weekends without even a nap. This is because they want to quickly start their business and earn maximum profit out of it. But, after taking so much of pain and putting all potential efforts in building a business what you actually get as a result? No customers! This can be heartbreaking for the person who has done all that he could do to build this business. Well, you should not worry much, look at the reasons listed below and if you fall under any of these categories feel relaxed and if not, then also you have a plethora of options to get back your customers.

According to the SEO experts of the best website ranking companies, these are the reasons because of which you might not be getting desired results:

    No one knows that your product even exists

It is one of the biggest issues that is faced by a business. This issue arises because of the reason that you have spent all your time in creating your business and you ignored the fact that you’d be requiring a bit of marketing as well to make your business and the products therein visible. Unless you put a little effort in promoting a business, no one will buy your products they will not even recognise you. It is not necessary that you spend lakhs of rupees on advertising and promoting your business, you can even start from scratch. Use social media campaigns, advertise on your social media profiles or buy a Facebook ad. At least do something to make your brand visible and known among a group of target people.

    Focusing your energy on wrong platforms

The second reason behind not getting enough amount of or no customers on your website is that you are focusing on wrong channels to promote or advertise your brand. Also, you should ensure that apart from focusing on right platforms, you should focus on right people to promote your business therein. When it comes to marketing a brand, make sure that you focus on two key factors i.e. demographics and psychographics. It is essential for your to keep your business active on the social media profiles, blogs, events and other such things that directly help you to cater to the ideal customers. There are a lot of marketers and entrepreneurs of SEO firms who believes in focusing on the marketing platforms that they feel comfortable with. But, here the matter is not of these entrepreneurs or marketers, it is about the people who will purchase your products. Thus, make sure that you focus on the platforms that your target audience is comfortable on.

    You’re not effectively communicating your value

Make sure that the value of your business is communicated properly and effectively. If not so, this is the third reason why you’re not getting enough traffic on your website. Effectively communicating the value of your business to your target audience is the difficult task for the new and upcoming entrepreneurs. Your value proposition is what makes you attractive in the marketplace. It’s a clear statement that’s relevant to your prospects, has a quantified value, and contains your unique differentiation.

Top 4 Reasons To Use Infographics In your Content

According to you what the content means? Is it something that is written in the form of text? If you think so, then you need to open up your mind and look into the content marketing strategies that are been adopted by the leading SEO company to create content that caters to the interests of their target audience. Earlier, the text was the only thing that was needed to attract interests of a large number of customers. But, with the technical advancements, the choice of the customers have also evolved. They are looking for the brands that have the capability to express themselves in a different manner with unique content that can engage your target audience with your brand.

Since communication profession has evolved and people love the content that included photos, videos therein. But, in this technology freaking era, the target audience demands unique and distinct content that includes not only photos or videos but also infographics and GIFs as well. The infographics are in high demand today because they are something unique and creative with the help of which a user can understand every bit of thing about the company in a precise way. The audience keeps on demanding more from the online brands and these brands are capable enough that they keep on fulfilling their requirements with utmost creativity.

According to top SEO experts, infographics are the valuable asset for your business and should be used for the following reasons:

    It is a popular trend

Earlier infographics were compared to just an illustrative sketch to describe the process of working on anything, for example, a machine. But today, infographics are used for multiple topics. The infographics are a colourful display that is emerged in internet marketing and has raised by more than hundreds of percent. Infographics include everything pie charts, bar graphs, wave diagrams, tables, charts, artistic renderings and many such things that help a designer to describe the content written for the purpose.

    Prominent messaging

Infographics allow important and vital information to shine visually among a group of people. The designers craft an infographic that graphically displays the top three to five messages that the brand wants its target audience to know at first. The infographic should be designed colourfully and should have appealing use of charts and illustrations in order to attract a large amount of traffic on your website. The infographic should be so much fascinating that even a passer-by couldn’t take eyes away from it.

    Shareable content

The infographics are easy to consume format that automatically invites a lot of leads. Therefore, it is something that is complete in itself. Sharing an infographic doesn’t need any other form of description because it provides information in a succinct manner. Infographic is a designed story that elaborates each and every aspect of what the company aims at. Infographics allow you to spread awareness about your brand worldwide and suggest not to restrict yourself to a limited area.

    Stands out of the crowd

A beautifully designed infographic allows a brand to stand out of the crowd because of its distinctiveness and uniqueness. The infographic as a part of content marketing can drive enough amount of traffic with its precise and concrete illustration in spite of imparting content that is filled with a lot of text. Ignore writing a lot of text and prefer demonstrating the content in the form of visuals like infographics, GIFs etc.

More info: https://www.10seos.com/top-seo-companies

4 digital marketing tips for the startups in early stages

Digital Marketing has changed the way businesses use to market and promote their products and services. Digital presence has become the important factor if you really want to achieve success through your startup. You need to build networks establish the relationship with your target audience and provide them with valuable content to reach to the wider group of audience and grab their attention. With the help of digital marketing and social media, you can easily expand your business and build a loyal customer base by providing best possible experience to your users.

Here are the following tips, given by New York SEO experts for the startup in the early stage.

Make the real followers and do not buy the fake one

Buying the fake fans and followers will get you nowhere if you really want to increase your brand awareness then try to provide value to your audience so that you can build the great number of followers naturally. Social media provides you a great platform to raise your brand’s voice and increase engagement. If you create the engaging post and will serve your audience in the better way, you will certainly be able to increase the followers. Be consistent with your posting schedule so that more followers can tune in with your post. Try to know about the needs and interests of your target audience make the post as per their interest.

Focus on your target customers

In the beginning of your startup journey, it is quite obvious to get overexcited and you want to reach to as many people as possible. However, your ultimate goal is to get the conversions or sales. No matter how wider audience you are reaching to is you they are not interested in what you have to offer it's all waste of time. Rather, you should focus on your target audience and segment them into different groups if necessary and then target your post and content to their interests and needs. Instead of reaching to random customers focus on achieving short-term goals and make efforts to attract the targeted group of audience.

Engage your audience

Consider running contests for your target audience, provide them giveaways and interact with them in Q&A sessions, convey information to them in form of visuals such as infographics, videos or even consider storytelling to engage your audience with your brand. Ask them interesting questions and involve in their conversation so that they can feel valued and can develop the interest in your brand. It is important to be active in networking with industry leaders and establish the strong relationship with them.

Content is Still the King

Undoubtedly, content is still the king and plays a vital role in SEO ranking and attracting customers to your site. If you fail to provide a high-quality content that is beneficial for your target audience then you cannot get success through digital marketing. It is important to create content keeping customers in mind. Create relevant, useful and multiple types of content for your target audience so that they can engage with your brand and further get encouraged to make conversions at your site.

For more help and guidance contact the best Orlando SEO company.

How Email Campaigns Are The Best Marketing Tool?

Many people thinks that email marketing is a matter of earlier years, but according to the research conducted by Local Seo Company In Atlanta, they have concluded that email marketing has grown up their value more than any other approach, from past few years.

And the reason is even more shocking! It is because mobile technology has mould all the latest trend and direct all the traffic towards it.

Since more and more people are using mobile technology, therefore no matter where they go, they are now connecting with their inboxes almost 24 hours a day. The value of email marketing in the world of mobile technology can be broken into three major factors:

Everyone loves bargain

Sending your targeted audience promotional emails is a great way to drive more user engagement. If there is any popular festival holidays around, nothing would work best then. That is the time when customers show more interest to buy any product and email’s call act as the tip while making decision to make a purchase.

Customers usually attracts with those emails which offers them certain discount or special offers, since getting the promotional emails help them to make shopping decision.

While executing it properly during the shopping season, online retailers can drive more conversions by offering users with attractive deals, offers and discounts.

People are too busy to go out for shop

seo company chicago found that most of the people do their christmas shopping in just one day. The only reason for that is they found online shopping much convenient and easy. Many people made their purchases on whichever device is available to them when they search for any specific product.

Eventually, online shopping has now become more as trend to make a purchase of their desired products conveniently. People from the age group of 27 years to 45 years old are more likely to buy things online.

Mobile phones has reinvigorate email

Almost all of us view email at least 50 times in a day. According to a recent studies, almost 34% of the total conversion comes from mobile devices. Since many people are opening the promotional emails by using their mobile phone, this allows many retailers to experience higher conversions. Undoubtedly the perfect blend of mobile as well as email marketing has been delivering the promotional messages effectively and efficiently.

Nowadays, many brands are looking to have a relevant and message which leaves a positive impacts on individual customers through their compelling content. If implemented properly, the email marketing could deliver the right message to the right kind of targeted audience at the right time by making use of the right channel

How To Determine The Cornerstone Articles?

Cornerstone articles are the most important articles that are of great value for your business. Such articles are capable enough to drive high rankings in search engines for the business website. The cornerstone articles are also termed as foundation or keystone articles that are explainers and a long form of content that is created after combining insights of different blog posts. Still, there are a lot of SEO companies that even do not know about the importance of content for a website. For website ranking companies, content plays a significant role and they do really well in search engines. For instance, featured content helps a brand to get high ranking in the search engine results.

Here are listed some key tips that’ll help you determine what your cornerstone articles are and how you can optimize them to stay away from the competitive crowd. Let’s have a look at the following tactics:

    Think about the keywords

Jot down the essential keywords that you want your website to rank for. The keywords your jot down should be the ones your audience frequently search for because if you want ranking for the keywords that no one searches even then all your time effort and other investment goes waste i.e. becomes useless. The cornerstone article of your brand should be optimized for the most targeted or frequently searched keyword you’re aiming to rank for.

    Choose the best post

You are advised to go through all your past posts and come up with the one that is more closer to the keyword you’re aiming to rank for. The post should cater to the most competitive keyword from your list. The post you think is the best from each and every aspect is the only one that can be termed as ‘cornerstone article’. Optimize such an article well enough so as to drive high search engine rankings for it. Ensure that the post is capable enough to be honoured with the phrase ‘cornerstone article’.

    Rewrite it

Consider rewriting this article to make it awesome and SEO friendly. Go through it and ensure that it is up to date. Not once, check the article twice or thrice to ensure that it is written perfectly and it covers all the articles that are relevant and important to that particular topic. Also, make sure that the article is easy to read and understand and it should also be of a longer length as compared to regular articles. Focus on readability over anything else.

    Optimize your other post on the long tail variants
As soon as you end up selecting the cornerstone article of your brand, make sure that you put it all necessary efforts to optimize it not only for the web but also for the mobile devices. Make sure that you optimize the content for long tail variants or the most focused keyword so as to ensure its reach among the maximum number of people. The well-optimized content has increased chances of getting higher rankings in the search engines. The longer the keyword will be, the more are the chances of getting a better place in the search engine results.

    Linking from those tails to your head

The biggest reason for choosing this approach is that you do not want to compete with your own articles. Thus, make sure that you identify the most important and the cornerstone article of your brand and let Google know about it. For this, you can consider linking all your long tail keyword articles to your cornerstone article. Doing this will help you get high rankings for your cornerstone article easily in search engine result pages.

More Info: top 10 seo companies

How to Enhance Your SEO on YouTube?

You might have aware of the fact that YouTube is considered as the second most popular search engine among all. This implies that after Google, YouTube is the most frequently used search engine everyday, even more than Facebook, Amazon, Wikipedia and Yahoo!

According to the recent studies made by an E Commerce SEO companies, every minute almost 300 videos has been uploaded on YouTube and produce almost about $4 billion revenue.

Since every entrepreneur implements so many strategies to bring more and more traffic on their website, social media accounts, blogs it is really foolish if they are ignoring the best video SEO and YouTube network, which is considered as a giant network that attract many visitors.

Check out the best tips to enhance the online visibility of your business by boosting their YouTube rankings.

Tip #1. Build your online presence

Begin with the fundamentals. If you really want to make an unique name and authoritative brand on YouTube, you need to establish a sound and quality name for yourself. For that purpose, the first and foremost thing you have to make is to set up a profile. Once you sign your profile, then you have to pick a channel and include a banner. Choose the best logo for your channel. Make sure to fill the necessary information about your brand and what value it takes.

The most important thing to make your unique presence over the YouTube is to choose a Vanity URL. Yet this is one of the most forgettable factor. A vanity URL allows you to make custom and easy to remember URL, so that your customers find it easy to search you and subscribe your channel.

The only thing that you need to take care is your channel must be more than 30 days older and should have at least 500 subscribers. Along with that you need to pick a unique icon for your channel.

Tip #2. Keywords still play an essential role

Yes, keywords are still the most relevant part to perform the video SEO. You can also make use of keyword planner tool by Google to search for the most relevant keyword that your target users are looking for on the web.

When it comes to an individual video, you are provided with numerous keywords that are relevant to your video. Well usually, search engines are more likely to display those videos which include the keywords like how-to, funny videos, tutorials and those content which are related to the fitness.

Video SEOs are almost like the conventional SEOs, focusing on long tail keywords is still essential. The main aim is to search for the words or phrase that your customers are typing into the search query.

Tip #3. Description is the core strategy

The little description that generally appears on the below of a video is extremely important for achieving higher ranking. This gives your user an insight to know whether they should open the video or not and what does that video contain. Make sure the description gives a clear and concise knowledge to the user.

More info: https://www.10seos.com/top-seo-companies

How To Get Top Google Ranking For Small Businesses?

Facing trouble in getting top ranking for your small businesses? No idea where to get started? This post will provide you to know the most effective secrets to optimize your site and achieve higher ranking among search results. If you have a small business, make sure to follow all these tips regularly. Let's have a look to make your company the best SEO company for small business:

    Create long form content

There is always some relation among the long content and higher rankings. Search for an appropriate topic that your target audience finds the most relevant one. Once you decide the best topic for your post, describe every single detail about that in detail. Make various research and create a long content but make sure to cover only the necessary, useful and relevant angels of the subject. To rank high on the search result, you must include more than 1100 words in your content.

    Upload the sitemap for Google

The top search engine optimization practices include the XML sitemap so that Google can analyze what’s there on your site. XML Sitemap Generator easily allows you to create and upload your site.

    Ensure using 301 redirects and not the 302s

301 redirects allow users to know that your site has been permanently shifted and all the ranking of your site and link juices will be provided to the new page, instead of that old one.

    Optimize your site for mobile

Google provides many mobile friendly tools to make your site responsive one. Make sure to get a dedicated mobile site, in fact, WordPress offer many plugins, such as WPTouch which allows you to switch the mobile theme for your mobile visitors.

    Your website should load quickly on every mobile device

You actually need to check how quickly your website load on various devices. You can also make use to the PageSpeed Insight provided by Google, which allows you to determine how much time your site takes to load so that you can use it for the betterment.

    Include descriptive URLs

Whenever possible, consider to make your the URL of your site a descriptive one and make sure to use the descriptive keywords instead of inserting the random number or special symbols in a URL.

    Make use of .com domain

According to a recent survey conducted which reveals the fact that more than 84% of the high ranking web pages include the .com domain. Don't always focus on using your brand name as your domain name, since the important keywords in a URL is much important than that of the domain.

    Keep your important content on root domain

Almost every website includes a root domain. Therefore, it is beneficial to keep your important content on root domain instead of the subdomain.

    Title tags are still important

Make sure to set up each title tag of your web page as an unique one. The more descriptive title you keep the better traffic you can get on your website. People are more likely to click and read those content which includes the descriptive title tags, because this allows them to get an insight about the what the content of a page is related to.

Top Data Security Mistake Many Startups Make, Which Could Act As a Blunder Later! (part-1)

Startups are generally seems to be in a rush, and many times they even forget about the data security. With the starting of the new businesses, any leakage of the data security which is also confidential for the company could result the company into closing down.

top press release companies have listed down the most commonly mistakes that each startups make when it comes to the data security. Let’s take a look at each of them:

    Personal as well as Professional limits:

Bring your personal device concept has nowadays become so popular that even startups are following the same concept. People don’t like to bring several smartphone and to switch the operating system for completing their tasks, such as checking mails, or looking updates in the calendar and more. However, where there is convenience, there is always the compromise in the security. When employees keeps all the information at their personal device, and when the situation comes, if the employee leave the company, the information also leaves with them and stored on his or her device forever. This is actually a crucial mistake, while looking for the security.

    Avoiding two steps authentication:

Two steps authentication process include a code, which is send on the phone via SMS to the client for accessing the web page. However, this seems to be very simple process, but it is most often avoided by many of the people. Not only for your official sites, but also, you can enable it for social media as well. Since there are so many password breaches happening everyday, it is beneficial if you add the sensitive data of your company with an additional layer of security. Because it is all about the data, and that’s why it is needed to be keep on the priority.

    Security issues:

best ppc companies claims that people are more often racing for gaining the sustainable product in the market, and getting all that sales as their top most priority. And this is what leads to mishaps with the security of the confidential data of the company. Making sure that your system is meticulous process which could rob the resources from the product development.

Although, when the startups gets ‘cheat’ in the very beginning, there are lot of chances that they are more likely to face the same challenges in the future as well. Data security should be kept as the top most priority for any of the company from the beginning as well.

Since it is the data only which holds all the relevant and most confidential information, not only about the company, but also about the client as well. Therefore, it is actually very necessary that its security should be taken care of very carefully.

However, carrying out these tactics only are not enough for data security. In fact there are lot more which one could undertake. Stick to us, and in our next blog, we will tell you so many other hacks as well which will help you to keep your data secure from the very beginning. Keep moving ahead with bulk of data. Stay tuned for more tips!

More info: https://www.10seos.com/agencies/pay-per-click-management

How To Use LinkedIn for Sales Prospecting?

Social selling has always been considered as an art, which allows you to search, connect, and nurture the sales prospect for your business. Social media services enables salespeople to delight their potential customers by converting them into their loyal buyers.

Undoubtedly, there are so many social media networks available, but still LinkedIn has always considered as the most powerful platform for business purposes. In fact, many of the display advertising companies believes that social media platforms enables 45% more sales opportunities.

Here’s five of the most easy way to use LinkedIn platform for sales purpose:

Optimize your LinkedIn Profile

Few things to make, and you can make your LinkedIn profile a great asset for sales. The most crucial thing to remember is to complete your profile effectively, because more are the chances that your sales prospect will look for your profile if they are interested in your business. Therefore, it is necessary that your profile must leave a positive impact on your customers.

Make sure to optimize your profile by completing the basic profiles like:

Change your HEADLINE to grab the attention of your users, or else, LinkedIn will make your current job as your headline. Write some creative headline with 120 words.
Change your SUMMARY by letting the people know who you are and what you do. Don't merely add the list of your achievements.
Show your PROJECTS & MEDIA by inserting images and videos to highlight your skills.

Add each of your customer at your LinkedIn profile whom you are close to

Whenever you close to any customer, invite him to your LinkedIn profile. Find them on LinkedIn network and ask them to join you. Probably, this is one of the easiest way to maintain relation with your customers.

Join and take part in LinkedIn groups

Joining a group is the best way to get connected with your prospects even before reaching at them. Research carefully what your current customer are. Make sure to know well in advance how often the member interacts, how engaging they are, whether it’s an open group or a closed one. No matter how many groups you joined, but try to remain active in those groups. This practices will make you familiar among them.

Group membership is the best way to expand your LinkedIN network efficiently.

Mine your LinkedIn connection for new customers

best email marketing companies believes that collecting the list of emails of the prospective customers is much easy to say, but difficult to implement, and that's where LinkedIn helps to a great extent. It helps in an easy way to search for the email address of someone. You just need to add someone to your network.

Make use of the paid tool of LinkedIn’s dedicated sales

If you want to conduct the search for your potential customers to generate more leads, you can go a step ahead. Get premium LinkedIn account with access to the LinkedIn sales navigator, which allows you to use many useful features, such as:

To search for the prospects aligned with what you can offer to them.
Sales insight to make sure what information could your potential customers find the best one as a decision maker
Tools to build relationship, so that you can achieve the final aim of your sales.

This tool will facilitate you to search for the right person at the right time. The best part about this is LinkedIn offer this tool with a trial period of 30 days to get started.

If You Are Hunting For a Job, Avoid Making These Silly Mistakes In Your RESUME! (Part-1)

Hunting for a job is one of the most tedious and stressful task, especially when you are a youngster. Looking for a job means looking for the financial stability, healthy livelihood and powerful career aspirations.

Reducing the stress while hunting for the job is not in your control, but looking at the major aspect which could help you to a great extend to get the job. One of the best factor is to get the high quality resume.

Making a resume, which will get you noticed means including the things that you must write or not.by avoiding these common yet silly mistake, you will not only improve the quality of your resume, but also you will increase your chance to make your application reside on the top of stack.

#Mistake:1. Focusing on tasks, instead of achievements:

Don’t make the points bulleted for each of the job entry, so that it could be read as list of daily tasks. Rather, they should be focused on how those tasks impact on you.

seo tips for hotels says that while making your resume, make sure to cover up the basic things, like, what did you accomplish in every role? How your daily activity helps you to save money? How did you manage to boost productivity? How you can improve the customer satisfaction? Or how you can make the company better?

If you want to stand out differently from other customers, make sure to go beyond simply highlighting your task, and emphasise more on your achievement and tell them how you can prove as a valuable customer.

#Mistake:2. Poor formatting:

Poor formatting in your resume could detract it in a number of ways:

    Inconsistent font, spacing as well as formatting could express lack of attention to the details.

    Few of the large or small fonts could unusually annoy the reader.

    Huge amount of text in your resume could make it difficult for user to read and understand what has been written out there.

    The way you save your resume affect a lot to the reader. For instance, if you are mailing your resume, make sure you are saving it in PDF form, so that its formatting does not get affected when opened. Or if you are sending via ATS, save it by .txt or . doc extension.

#Mistake:3. Sharing your address:

In our earlier days, it was considered the standard to include the address at the top of your resume, but nowadays, it is no longer required.

In fact, in today’s world, sharing your address in your resume could hurt you. Let’s suppose, if you are sending your resume out of state, and you include your address, your resume might exclude the consideration. Therefore, it is been recommended by the top call tracking software to stick with your phone number and email address only.

You’ll be surprise when you get to know how many people got trapped into this. Avoiding these mistakes is simple as well as effective. But avoiding only these mistakes are not enough. In our next blog, we’ll show you other mistakes as well, which you must avoid, if you are hunting for ajob. Stick to us, and we’ll be back soon!

More Info: https://www.10seos.com/agencies/seo-training

Outsource These Tasks To Contribute To The Growth Of Your Small Business

If you are running a startup or small sized business, it’s not a secret for you that minimizing the extra overheads will allows you to move your revenue for operational growth, in addition to free-up your time. Outsourcing some of your work could help you to focus on some more important work, managing risk and staying within the budget.

Here’s few of the tasks, which you could outsource easily, to ensure the growth of your business. Let’s have a look:

    Content marketing:

Content marketing simply implies to the use-and-digest content, which is being designed to let your audience know about the services without being too “salesy”. According to seo for hotel, the most easy way to sell any of the product or service is to not sell something. Instead earn awareness, trust and identity for your brand.

To save your time and efforts, it is better to let this task outsource. At the initial level, you could think of any freelance writer or outsource agency. This will not only save your money, but also build strong relation with your audience.

    Bookkeeping:
When you look after the multiple projects at the same time, you are likely to experience drop at your productivity level. In fact, it will also leads longer time to finish the project before deadline. You are more prone to make mistakes when you try to manage multiple project, and it also takes more time to complete it. It is therefore, a wise option to outsource the back-office task to increase the productivity.

    Conversion optimization:

best link builder software also believes that many of the businesses, generate leads with the help on the online marketing and with the content as well to convert them into the leads.you can do tons of things to improve your conversion rate., but again, it consumes lots of time. But the truth is even a bit of lift in conversion could lead to add hundreds of revenue. Rather than working hard for trying and managing and tracking the changes, it is a much better option to outsource these task to save lots of time and efforts.and enhance your productivity.

    Scheduling as well as administrative tasks:

The smaller things usually takes the more time. And as a startup or even as a small business, you need to focus on the core processes to grow your business. When you outsource scheduling and administrative task, you could get more time to focus on the key process and eliminate the unnecessary time spent on sending the email, appointment-setting and other non-productive tasks. The best thing is, these outsourced agency charge as per hours. This means you have to pay only for that time when they are doing the work. When you are outsourcing these repetitive tasks, you get more time to focus on the big picture.

Bottom line

Well, there are a lots of thing to focus upon. Look at the struggle you and your team are doing on frequent basis. Consider outsourcing those tasks, so that you could focus on the productive area. Think wisely, whether you want to outsource for full day or for hourly-basis.

More info: https://www.10seos.com/agencies/mobile-app-marketing

How These Tips Could Help You To Boost Your Sales Strategy and Increase Your Overall Revenue? (Part-2)

In our last blog, we’ve discussed the best tactics which could help you to increase the sale strategies and enhance the profit of your business. Here’s few of more tips, you can implement to stand out differently from your competitors. Let’s have a look:

    Never assume about others:

According to seo for real estate, do not make assumptions that what other one is going to decide, whether they’ll say no or yes, or they are going to spend. Do remember that it might happen that a person who is going to say yes, says no to you, and who you think will say no might be waiting for your call, from so long.

    Communication is the chief element:

The key element upon which the sale is based is only the communication which helps in transferring or belief. Who have a more powerful belief, will win. Even if you are not dealing in any financial transaction, then also it is considered to be sale, it is considered to be communication.

    Listen carefully to the needs of customers:

This is one of the most significant factor to be considered while trying to boost your sales strategy. Always listen carefully to your potential customers and the need of your customers. This also enables you to know that whether your products or services suits best for them or not, after all the ultimate aim of your company is to offer your customers what they need. local seo resellers always suggests to speak less and listen more to others. That’s why we had provided two ears but only one mouth.

    Fill up your pipeline:

Your pipeline should always be full. This is one of the most fundamental lesson for any sales process, but most of the people feels lazy about that and forgets to implement the same in their new business. Keep the new prospects at your pipeline. If you mostly out-work as well as out-prospect around yourself, you’ll end up finding yourself at the top.

    Learn from your failure to achieve success:

One of the most essential lesson that everyone must learn in life, is to learn from your past mistakes. Your success can never teach you the lesson which your failure could do. The chief element one should never forget in life is to believe yourself and trust your inner instincts. Do not forget to notice how you feel about something when you need to make out any decision. Since it is the success which depends on how you feel about it.

Many time it is just that you don’t achieve success in the beginning itself, then also, you should keep trying how better you could improve. You might not get an overnight success, but once you start learning from your step, you are no longer far away from achieving your success. Be patient and all the correct things will begin to happen to you.

You are at the same place where you are supposed to be. Time plays a crucial role in life. If you need things to get better for you, then you have to get better. And that’s how success will rule you.

More info: https://www.10seos.com/agencies/ecommerce-seo

Tips and Tricks To Launch Local Email Marketing Strategy

Email marketing has always been a great tactic to promote or advertise a brand giving a bit personal touch to the content written in the email template. Email marketing is still alive but only in some niches. Not all but a very few SEO companies get desired outcomes from adding email marketing to their existing marketing strategy. It has been found that only 22 percent of the emails are opened out of every 100 emails. And out of those around 50 percent of the emails are sent through mobile devices.

If you are also one of those companies whose emails are straightforward moved to trash or spam folder, then it is the high time and you have to rethink your marketing strategy. To improve this, you can consider creating or updating your campaign that focuses more on local marketing rather than anything else. A lot of things speak that marketing in future is going to be hyper local. Thus, make sure you follow these key tips to launch local email marketing strategy:

    Tailor your offers so that customers can use them

Consider creating a strategy wherein you send coupons and vouchers to your target audience in different geographical areas. Emails are opened much quickly when a brand sends a coupon therein with a catchy subject line, but always make sure that you avoid sending offers consistently because it might negatively affect your business and make user frustrated. The user will get annoyed and will directly send your emails to trash. Consider doing a research about the preferred choices of the audience about redeeming any offer. What form do they love the most? Either redeeming through vouchers on online platforms or in person going to a brick and mortar store and getting the coupon redeemed. Provide your target audience with their preferred options and promote your brand in a smoother way.

    Add a personal touch to email campaigns

Whenever you plan an email campaign make sure that you consider adding a personal touch to the email content. To attract a large number of customers make sure that you make an email look more personal rather an automated one. Send emails to your prospective group of target people by a person’s name from your organisation and email formatting should be done in a more natural way. Try to connect with your target audience using personalised emails where you can attach a live video of any event of your business that is capable of attracting audience’s interest. Thus, adding a personal touch to the email campaigns will surely help you succeed and help you attract a large number of people to your business website.

    Integrate social media to spread the word

Since we all know that social media plays a vital role in the marketing of SEO firms and also helps businesses to connect with the local audiences. Being a business owner, you can prefer posting live updates related to your business on your social media accounts or a part of your newsletter with a link to subscribe to your email campaign. The social media platforms will help you to spread words about your email marketing campaigns. Consider promoting your brand’s offers and discounts on social media and ask your target audience to sign up for emails to avail existing and upcoming offers.

More info: https://www.10seos.com/agencies/email-marketing-services

Email Etiquettes: Top Tips To Avoid Communication Blunders

Have you ever thought that what is the most simple, yet effective technique to write a great email? It is the most basic email etiquettes!

Think of this way, when someone read your email, do you want to take away the core message of email or want your prospect to misinterpret your message only because, you avoid the basic etiquettes of the email. Your email has the major impact on your client, and prospect and taking a glance at your email, they make an instant thought that whether they want to accept your sales proposal or not.

Send a sloppy email, and you are not far away from the communication blunder, send a well written email, you are a step more close to achieve success.

Here’s few of the most simple yet effective email etiquettes to help you instead of hurting you at your work. Let’s take a look:

Punctuation And Grammar

Just think of the moment, when you put a semicolon at a place and all your core message just got change to something which you never intend to convey!

Check out the most effective punctuation tips to get your deal close to you

Quotation marks “ “

Well we all know when to use these quotation marks, but this is one of the most common mistake that usually most of the people do. They forget to realise that the period and comma go inside the quotation marks.

For instance,   His new music “The Voice of Soul”, releases tomorrow.

His new music “The Voice of Soul,” releases tomorrow.

Parenthesis ()

Most of the people usually commit this common mistake that they keep the period and comma inside the parenthesis, rather than keeping it outside.

For instance,   I got my salary yesterday (Rs. 40,000.)

        I got my salary yesterday (Rs. 40,000).

Semicolon ;

Most of the people forget while using semicolon while writing the email that it is used to connect two unique sentences, but that has to be related with each other.

For instance,   You can call me in the evening, you can answer me that time.

        You can call me in the evening; you can answer me that time.

Grammer

In the world of social media, where lol, omg, gtg, keeping the grammar in the side is ok. But while writing a formal email, even the best email marketing companies commits the following mistakes of avoiding these grammatical errors.

Emocion

Do remember to use the most standard smiley while writing the formal email, that is , :)

Subject Lines

Use the short subject line which describes the core content of your email to the reader so that they can know the purpose of your email.

Font and Formatting

Font size

It is always recommendable to stick to the standard size font. While writing the formal email to your clients or prospects, make sure to avoid including the fancy font.

Font color

The most standard color to include in your formal email is to use the black color with the hex code #00000. Stick to keep your message simple and avoid focusing on the fancy formatting.

Hyperlink

Instead of including a long hyperlink in your email, try to keep your hyperlink short.

For instance, instead of writing click on this link https://www.10seos.com/blog/few-must-haves-for-every-small-business-website

Consider writing like read on full article by clicking here

These few are the most simple, yet effective email etiquettes which works even more better than the seo software link building technique, that mostly, many of the people forgets to follow, and which ultimately leaves a negative reply on the mind of prospect or client. Which of the trick helps you to write effectual email. Do share us in the comment section below!

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If You Are Hunting For a Job, Avoid Making These Silly Mistakes In Your RESUME! (Part-1)

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