February 2017 ~ 10seos- Rankings & Reviews of Top 10 Seo Companies

Friday, 10 February 2017

6 Best Thing to Consider While You’re Thinking Of Selling Your Business!

Companies are sold for so many reasons. Sometimes founders have burnt out, or maybe investors has force for a sale and many time the amount offered is too attractive to ignore.

If you’re thinking to sell your business or have made up your mind to sell it and looking for buyers, be prepared for the lies ahead.

Here’s the six best thing stated by seo agency perth, to consider while selling out your business. Take a look:

    Decide if you’re actually ready:

Before you start the process of selling, ask yourself, “If someone gave you some dollars for your company, would your walk away today?” Your answer will show how passionate you are about your company. If your answer is yes, without hesitation, you are mentally ready to move and should consider selling. Make sure that some entrepreneurs love what they do, no amount of money will attract them to sell.

    Search for some advisor whom you trust:

A trusted financial advisor will provide you with a true outside perspective on valuation. You can expect to pay one percent fee of the transaction to the advisor. It may seem expensive but actually, it is more than an investment. Since it is maximizing value, keeping your buyer honest and speed up negotiation process.

    Search for a buyer who share your vision:

You have dedicated so many years of hard work to your business, it’s difficult to turn it over to someone. One of the easiest way to overcome with the throb of guilt, as said by seo milton keynes, is to search for a buyer who shares your vision, and willing to invest in your business as you do, and has ideas to take it to the higher level.

    Make sure that your books are in order.

If you think that bankers will split every hair while calculating your mortgage, wait until you’ve find a potential buyer for your business.

You’ll must have an updated balance sheet, statements and three years of solid tax returns at that time. The profitable your tax returns are, the more you will get for your business.

    Don’t assume anything till the final contract is signed.

Do remember the old proverb “don’t ever count your chickens, before they hatch,”

Maybe the sale went through, but it involved more than six months of efforts before understanding among you is ready to close the deal. Getting interest, is just a first step, but there’s long road ahead. Keep your business guzzle along until the very final minute.

    Find out what’s next.

When you are in the middle of the process, it’s completely ok to focus your emotional energy, and you might have forget to think about what happens after the paperwork is signed and deal id done.

Make sure to realize there’s a huge difference between being a small company and being a small division within a large industry.

Think hard about what you want to carry out. You can also think to start a new business, get involved as a volunteer or invest with other entrepreneurs. Whatever you do, make sure you have a reason to be excited to make your bed every morning.

More info: www.10seos.com

Phone Analytics Are Actually Changing the Future of Marketing

Nowadays, big data is growing even bigger with every passing day. By the end of 2020, our digital universe is quite expected to grow to 40 zettabytes, in which one zettabyte is equivalent to 1 billion terabytes, from 3.2 zettabytes in the year 2014. About more than 85 percent data is coming from different sources.
Data is an essential for business success, but without proper tools for analysis, it becomes double-edged sword.

There are numerous top 10 web analytics tools available which can help you see how your online marketing campaigns are doing. But what about phone analytics?

1. Nextiva analytics: phone call insights

It was launched in the month of March 2016, provides the ability to harness big data hiding in calls out of a business. This platform, makes possible to get overview of all the call activity for a selected group of people, and can easily compare real-time or historical data.
Nextiva Analytics offers essential data and analysis to growth in businesses of every size. Stakeholders can view, analyze or act like never and get more value out of the Next OS platform.
For small businesses, workforce management or analytics tools are expensive and don’t fit into the budget. Nextiva platform priced at $50 per month for five users, and $5 per month for additional user, makes it affordable way to tap into what has to offer.

2. How businesses will benefit

By using phone-call analytics, call centers can keep track on the quality as well as customer experience. Nextiva Analytics built-in tools could assist employees engaged and performing well.
Phone calls are the most significant part of marketing campaigns, specifically for the business-to-business market, where calls lead information is entered in a web form. But, without best call tracking, there’s no way to look how the sales team is doing with follow-up calls. Learning how the calls are working provides you to see where adjustments have to be made.

Which days employees perform better? Which times of day was better? Are trends in the lower performing days or times which you could make adjustments for achieving better results in the future?
Simple change in script can be enough sometime to boost up the conversion rate. Certain agents requires more training to smoothly convert customers. Maybe you’re spending so much amount of your marketing budget to drive calls early in sales funnel, while customers will be more responsive to hearing from you once they get information through other channels.

Conversation analytics offers you to find conversations from keywords, to understand which are being used, how they’re being used and their impact on conversation.

3. What this means for the future of marketing

As Nextiva Analytics works to add integrations to the software, it has the ability to alter the way marketers do their tasks. The more data available, the more specific and targeted campaigns can made.
By using the analytics data, businesses can improve hold times as well as customer service response, by lessen the call abandonment rate and increasing profits.
If your business make use of the phone most to communicate with many customers in any form, skipping investment in phone analytics can prove as missing a major growth opportunity.

Stop making Most common Google adwords Mistakes, Now!

Internet marketers know using Google AdWords is best way to drive traffic to sites. As it is expensive if not handled correctly, a poorly managed campaign could cost more than it brings Here’s top common mistakes people make with Google AdWords. By avoiding such mistakes, you’ll be on way to a successful AdWords campaign.

1: Not Grouping Keywords Correctly

AdWords is set up so that you can build campaign ad groups to organize different types of campaigns. Within every campaign, you can break down ads and keywords into ad groups.
Not using ad groups is the biggest mistakes people usually make.
The problem with this approach is best ppc management software tells us that the ad being shown shall match the keyword being searched. The closer the matches the keyword, the more are the chances that people click on the ad.
For example, Apple sells different products such as laptops, desktops, tablets. If they didn’t break their products into groups, then they will not be able to show specific ads on what people are searching for.
The best rule is to use not more than 20 keywords on every ad group. Exceeding a 20 keyword is a sign that your ad copy isn’t matching the keyword being searched .

2: Not Using the Right Keyword Matches

AdWords allows you to add keywords in three ways. You can add them either as a broad match or phrase match or exact match.
A broad match means your ads will show if the keywords are used, regardless of order. Your ad will be show in a search as the keywords you entered show up in one form or another.
A phrase match keyword means keyword phrase have to show in the search as complete phrase in the order you had enter it
An exact match works as it sounds. The term searched have to exactly match the keyword which you entered in AdWords. It makes your keywords more precise.

It all matters since the type of match have a big impact on ads. A broad match deliver impressions, but it will be imprecise as it will show up for terms which aren’t a fit for your products.
On the other side, phrase and exact matches provide high conversion rate, but can deliver fewer impressions.

3: Not Using Negative Keywords

AdWords allows to use negative keywords to exclude keywords which are not a good match.
For example, if you have an e-retail store which sells designer women’s shoes and not athletic, then you don’t want your ads to be show up like “women’s running shoes” but to show up as “women’s shoes.” Thus, you can add “running” as negative keyword.

Negative keywords can be added at the campaign or the ad group level. To find words which must be excluded, you have to dig into Google Analytics by top web analytics vendors as it has more detailed information about specific keyword searches.

4: Not Trusting Numbers More than Your Creativity

Always test your copy. You can try two headline variations, same headlines with different body copy, or same copy with different call to action. Testing will help you to know which works best. Sometimes specifying benefit can increase click-throughs and conversions.
Once you stood as a winner for one test, turn off loser, and change the ad copy.

5: Not Bidding on Your Own Brand

Many people make the mistake of not bidding their own brand. They think that as they already rank their own brand, they don’t have the requirement to advertise it. If you don’t advertise for your brand, other companies will and people who search for your company are likely to convert. You want to make sure that you’re at the top for your brand name.

5 Best Tools Which can Help You to Audit Your Web Content

Being able to spot narrow content while browsing various websites is generally pretty simple, but it could actually be tough to detect while dealing it with your website.

Most of the small businesses today have thousands of pages of content, so it’s quite difficult to find the time to look all of it and ensure it is being optimized. Ranking well on the web today and positioning your website as authority is all about content in both quality as well as quantity so you can get familiar with content audits by the best audit companies.

Auditing your content will assist you to know what to work in case you have to make any changes. While auditing content, there are few things to keep in mind to analyze to get there:

Is the content relevant, or you are reporting on outdated practice?
Is the information is up to date?
Are there any broken links or with poor quality pages?
Is the content published at the right place on your site, or would it be better to publish on another page or format?
Is there a correct amount of internal links in articles?
Can you share your article on social media to gain visibility?
Are you modifying the article enough which you may want to re-publish on website to bring more traffic?
Are there 404 errors?

While asking such questions it’s essential to record all answers for each URL into spreadsheet so you don’t have to analyze every page every time. If you want to complete the content audit once in every six months. By keeping of what you find, you will be able to notice which content you need to revisit and which content was recently checked.

Sorting through number of pages of content may look like a terrific task. The first time when you complete content audit may be a little overwhelming , but there are many different tools available to help.

Use some of the tools to help break your content into smaller sections, so you get a place to start. These tools will assist you to delegate work to employees:

1. Screaming Frog

Screaming Frog will build a crawl report of website and take the page titles or URLs, status code, along with word count. This is one of the best way to scan through the URLs to check if there are any duplicates. Start by clicking on links and remove pages which are the same. You can easily sort by the lowest to highest word count if some low-count pages are poorly written or is it can be improved.

2. Online XML Sitemap Generator

Online XML Sitemap Generator offers a free tool and most popular for getting a look at the content. It will list all the pages, see for the broken links, and build an automated sitemap of around 50,000 URLs.

3. Open Site Explorer

Open Site Explorer offers a tool from Moz which will help to give you a backlinks list for each content. This is one of the great way to also check which pages are getting most attention on the web and which have the highest search authority. It’s easy to use and most popular when it comes to link building and a link audit.

5. SEMRush

This tool will help you check which content is ranking for particular keywords. Assessing the SEO content is a huge part of an audit by the best affiliate network software, so this information will be a best way to help you check where your content isn’t ranking.

Do you use any other tools while auditing your content? Do let us know in the comments below.

Virtual Reality: All set to Change Shopping Experience!

You might have heard about the term ‘Virtual Reality’ (VR), which has the ability to take you to the another world. Supplemented Reality and Virtual Reality are going to build a splash when they cannonball in our daily lives. We already are aware that Facebook has diving into 360-degree video. But now the company has build its own VR camera from scratch.

Align your business to the basics of the portal. Products need to be strengthen the way of their storytelling, sleek user experience and boost trust and credibility to make the best use of the latest trend of virtual reality. This is essential since no amount of technology can overcome average brand objective.
With the rising popularity of Virtual Reality, there are some trends predicted across various regions. We have listed listed out some of them which that have exponential growth potentials. Let’s have a look:

Education:

Virtual reality tours especially to the students are the new trend, walking them by classrooms, dormitories, libraries and campus centers. While real life tours are crucial for students choosing a college, the ability to tapered down and glide options on the headset is a windfall.

Music:

A fast search on YouTube will show multiple musical VR experiences available. And enables viewers to enjoy beautiful performance by VR. Watching one-dimensional video is a treat to the ears as well as eyes, but virtual reality no doubt extends the amazing experience to another level.

Military:

By offering an intimate digital experience, students are willing to undergo various military moments, without having risk to themselves or to others. The VR exercises can be computer-generated of a three-dimensional and use technology of sensor in accessories like helmets, gloves, along with an eye-gear. Virtual Reality also being studied to help treat PTSD (post-traumatic stress disorder) in Veterans.

Travel:

Deciding where to spend holiday and planning best business trips can be overwhelming. What if you could do Virtual Reality tour for vacation spots or figure out where to stay through a virtual city tour by the top audit companies? Travel is one of the best area where you see a breakthrough of applications for virtual reality, becoming a traveler's dream come true.

Healthcare:

There are so many medical applications available of for VR being researched recently. The Healthcare industry is investing huge amounts of money in getting the various ways VR could be leveraged to help medical procedures, practice at extensive surgeries and to monitor health.

Sports:

Watching sports in real life, especially on mobile devices or TV is such an activity which many enjoy. Think about taking this experience a step ahead with Virtual Reality. How would you feel if you experience a ski slope at winning pass instead of simply watching it?

Retail:

Agnus VR is an Indian startup which has build a virtual reality headset which is compatible with almost all phones, which can be used for several experiences such as viewing movies or 3D gaming. The Retail industry has now started to leverage experiences by products like the Virtual Mirror for consumer, providing a better in store as well as e-commerce experience.VR is now considered one of the main retail channels to enhance profitability , customer engagement and best seo shopping cart experience. The latest popularity of Google Cardboard offer low-cost and low-tech solutions which transform smartphones into headsets, to make the leap in E-commerce.

Power of Social Shopping Networks

With the vast majority of people nowadays, researching for products on the internet before they buy them in stores or over the web, it's not a big surprise that whole new form of shopping is rising. "Social shopping" is considered as the fascinating offspring of social networking as well as online shopping, and also, it can offer your growing business as the marketing leg up it requires.

Contrasting many retail sites which display products for sale, many increasingly social shopping sites consist of item listings from site users which recommend their favorites, mostly with a strong emphasis on what's new and exciting or hot. And insiders thinks that listing their own items on the right social shopping sites could build buzz which can leads to sales.

Let's have a look at why and how social shopping works. Actual power of social shopping networks:

1. Online research leads to sales.

Almost more than 90 percent of customers said in a survey conducted by "Consumer Intentions and Actions" in the month of June 2006 stated that they occasionally research products online before making them purchase in a store. When it comes to purchasing it online, a study released by Yahoo! that almost three-quarters of people surveyed use familiar websites and trusted ones while purchasing online, and majority says that the online shopping offers them the most trusted shopping information source. Therefore it does not really matter whether you sell exclusively online, or by a brick-and-mortar store, influencing online shoppers can have an effective affect on your sales.

2. Peer-to-peer recommendations deliver credibility.

Social shopping websites and networks allow for word-of-mouth marketing at its best. The internet entitled consumers and accelerates the flow of their product information. Product recommendations which come directly from peers might be more trusted, so many site visitors may return more frequently and more likely to spread the good word as well as purchase the products which they learn about on various sites. Social shopping sites shows the user's' personal tastes and also allow for online conversation. Visitors can come to know that what's most popular, get shopping ideas and also follow links to item they wouldn't necessarily search on their own.

3. Social shopping sites are An open door for entrepreneurs.

According to the web analytics tools comparison, right now, any business owner can make use of them to create positive word-of-mouth which leads to sales. Many sites are offering testing free-use models as they make traffic and will likely to adopt paid structures since they have a reach to critical mass, through revenue generated by using marketing agreements along with vendors as well as retailers or by selling the information about the trend generated by users.

As any marketing campaign, first step is to get to know about the media. Make sure to bookmark your favorite social shopping sites and try to learn about how they work. Test waters by posting at least one or two products by their their URLs, take special care to send your click-throughs to landing page optimization company so that you can measure your results. Then have fun and keep active and make your postings interesting with your shared products which others will want to buzz about.

How store color can Influence Shoppers?

Shoppers usually choose what they buy depend on color. The colors around the customers while they're purchasing items can influence whether they make buy it or not. Colors in a store can create emotions and store retailers can make full use of that, says by the best web analytics software.

Here are key ways store colors can affect shopping experience :

1. Tell a story with color.

Instead of simply select colors, it could prove more effective to choose a theme and start with a colors which represent that concept. For instance, you can capture the essence of beach by colors which remind of sand, water or sunshine.
That will transport customers to environment they relate with the sense of relaxation and enjoyment both and make them want to buy around your shop longer.

There are hardwired which we have about colors like blue is somehow related with water, green with grass and red with fire.
A live example of starting with a theme is accessories from the Heart in Oswego, uses a burnt orange color for their walls and floor to make a sense of a warm, welcoming environment.

2. Comfort and calm customers.

Warm colors such as oranges or browns are inviting and give assurance to shoppers, while soothing colors such as green and blue tend to have a calming effect, says by the SEO Ecommerce Software.
Many customers believes that Orange makes them happy. And happy customers means they are more likely to stay longer at your store. Using comfort and calm colors when applied and looked, it gives the looks like a jewelry box which is really inviting.

3. Alert your shoppers to certain products.

Bright colors such as yellow as well as red tend to grab the attention of many customers, stopping them in their tracks even before they breeze by a product display. This is because yellow is such a color which is first perceived directly by the retin,. Red, of course, has long been related with stopping, like if it's on a traffic signal, or an emergency vehicle or at store design. According to a report, People tend buy more when there is red color.
But using these bold colors reprieve. Using too much red color will agitate shoppers. It is also being recommends that making bright accent colors not more than 20 percent at your store's overall color scheme.

4. Build brand recognition.

Colors could also increase brand recognition by more than 80 percent, according to study in 2007 by psychology and management researchers. Finding a method to work your logo colors into your retail design help your customers to associate those colors with your company or brand.

5. Highlight rather than overpower your product.

Make sure not to drown out what you're selling by making too much color.
For example, if you are selling lingerie, bold colors might work against the delicate quality. likewise, if you are selling electronics, bright or flashy colors can detract clean sleek look.
Your main is not to have explosive color which feels irritating to your customers. Try to incorporate bright cheerful colors, since it brings much life to your store.

E-Commerce is growing, but why do customers still prefer shopping at stores?

Even if the rise of ecommerce took a tremendous place in today’s digital world, but nothing can beat an in-store shopping experience of customers. Apart from books or electronics and office stuffs, but majority of customers still give preference to shop from a physical store, according to the best ecommerce software for seo report.

The report, which surveyed stated clearly than more 1,400 consumers, revealed a surprising predictions regarding the growing significance of supply chains as well as future of retail.

Although people may prefer to shop from stores, there’s been a year-over-year increment in the frequency of online purchases since from the year 2014. Today, every third consumers tends to say that they shop online at least once in a week which is a 41 percent rise from past two years.

Improvements in the supply chain management are assisting fuel this growth, as customers demand at fast and reliable ways to buy and get items. With many ecommerce sites and third-party logistics providers allow the inventory management practices to improve better and fulfillment with delivery procedures, frequent online customers expect numerous amount of shipping options such as same-day delivery or overnight delivery.

The main advantage to from shop online today are they provide free shipping, one-day shipping as well as they supports free returns or refund policy. Nine in every ten consumers admit that free delivery make them more likely to shop from online.

Last holiday season, many shoppers around 76 percent plan to do their online shopping through their mobile phones or tablets as they offer more convenience. Websites like Amazon, Flipkart and eBay are considered the most popular sites, according to the shopping cart ranking. On an average, customers from both, online and in stores are expected to spend $908 on purchasing gifts for other alone this year, a $69 increase from the past year.

Also it provides its customers with an amazing as well as fast ecommerce and the supply chain management have offer more consumers to purchase items and shop from in-store instead of online shopping. According to a report, more than Ninety-two percent of groceries are being buy from stores, followed by more than 77 percent of consumer packaged goods along with around 76 percent of clothing as well as fashion apparel. It doesn’t mean people are less interested in purchasing these items online shops, however. More than half of polled consumers have stated clearly they would be willing to buy their grocery shopping from online stores. More than a quarter of consumers say that they would buy online all other categories, starting from books to clothing to electronics.

Final Thoughts

Best ecommerce software for seo says that the physical as well as online shopping worlds will collide in the end, no matter what. Brick-and-mortar stores are starting to incorporate mobile technology to enhance their in-store experiences by providing discounts, coupons or loyalty rewards programs. The agency also says they will soon provide in-store ecommerce experience through virtual reality technology.

Best Facts about Facebook Advertising

Facebook ads are consider as one of the trendiest advertising tools since it has wide reach and low cost. However, Facebook is also one of the best website advertising companies and going to surprise you with something you didn’t know and which might change your strategic approach too.

Let’s have a look at the best facts about Facebook advertising:

1. Facebook bids are highly sensitive to seasonality.

The whole algorithm of Facebook is built on bidding system which determines a price based on several variable factors. The amount of bidding on a particular target is one of the aspect which influences the price.

2. Facebook offers a click to chat ad option.

This is one of the least used functions of Facebook. Click chat campaigns could be a great customer service, and they could be set up by click to website campaign. Click chat campaigns work well with users who already visited website since they are familiar with product or service and may have several questions before purchasing it.

3. Facebook placements need different strategies.

Facebook offers ad platform which encourages many people to create ad sets which advertise across many devices automatically. However, numerous devices have various ad requirements. Breakdown your campaigns and ad set by device to enhance your performance.

4. The amount of text influences delivery.

The more text you put in image, the lower you will do the delivery. Facebook is such a display advertising companies which prefers to posts images with no text. It is currently classifying the text ratio as, low, medium or high, as a units of measure.

5. Refreshing ad creatives is highly important.

Many Facebook campaign don’t give advertisers full control over frequency of ad delivery. This can create some discomfort in customers and make them drive away from a potential buying. Facebook advertisers should change the content and innovative of the ads quite often to ignore such issue.

6. Facebook has a preselected similar reach targeting option.

This allows Facebook to present ads to audiences which are similar to the selected ones and are more likely to generate conversions at lower CPA. This also helps businesses to expand their overall reach as well as visibility. This function works as similar as targeting, but it varies since it depends on data which comes from Facebook but not from ad account manager.

7. Facebook offers you to limit exposure on the audience network.

Many advertisers think of the audience network as not great ad placement as it doesn’t make quality traffic. Facebook sees these concerns and made up two options to solve such issues. The first one is exclude specific website from displaying ads like dating or gambling. The second one is to proactively upload websites list to exclude. This will help in boosting performance by limiting the number of clicks from placements which will never turn to be a conversion.

In conclusion.

Facebook is one of the best advertising platform, also it includes many changing elements. It is very essential to always be alert plus to learn more about the recent changes and to take better benefits from them before competition gain a first mover advantage.

4 Unusual Tips To Get More Freelance Clients!

Research shows that more than 53 million people as of now work as freelancers, it has been discovered that looking for some employment or accomplishing salary soundness are the major hindrances for freelancers.
With more than 53 million people as outsourcing, you can't overlay your hands and watch. With these best methods, you can work better to get more customers.

1. Social Listing

Several freelancers erroneously avoid online networking for enhancing new customers specifically on the off chance which they aren't blogging. The boost news is online networking for freelancers that doesn't take a considerable time, only an incredible system.

How to make social listing?
Display Your Expertise plus your Talent.
Associate with Potential Clients
Coordinate with Fellow Freelancers

One of the best advantages of making social media management tools comparison is interfacing with whom like you. These can answer your inquiries, share

2. Partner With Other Freelancers to Get Jobs

On the off chance that you are a website specialist, each possible your customers will need your content for their site. Since you are not an individualistic essayist, it is weird for you to bring this occupation. In fact, you can be inventive while joining forces with various freelancers and set up a strong relationship in which you send work which you can't do; for example, an independent maker accomplices with an individualistic essayist, and the architect directs his customers to the author on the off chance that they have providing employments. The essayist does likewise and directs his customers to the originator
On the off chance when done deliberately, can serve as wellspring for a larger number of employments which you can deal with for you.

3. Leverage Content Marketing to Get Clients by Blogging

Strikingly, most of the website specialists as well as engineers have set up numerous web journals for others although they don't have any of their own.

As per information from list of top affiliate networks, organizations which blog create fundamentally a larger number of leads than organizations who don't blog. It doesn't need much to acknowledge why is this situation;On the off chance which done deliberately, this can serve as a wellspring to huge number of employments which you can deal with for you.

4. Strategic Cold Pitching

At long last, acing the work of essential frosty pitching could help you land a huge number of positions which you grasp what to do with.

We get those cold pitches which we quickly believe as spam, and our replies is either to mark them to the spam or junk envelope. You will prefer not to lumped in an identical class from these individuals.

Here are a few strategies to assist you get comes through key chilly pitching:

Set up your believability; especially in the event which you've been included in a notable place, or on the off chance which you've worked for a celebrated discrete, start by referencing this reality.
Make it clear that you know the solitary you are pitching; by their website, online networking and somewhere else.
Let them know about the administration you have to offer.
End by informing them that you're interested in concerns they have.

Best Tips to Get a profitable Mobile App Idea!

Getting ideas is for cheap, but implementing those ideas is expensive. However, the whole work begins after getting that single idea.

You might look at various apps in search of that idea, or maybe get an idea after looking at the most popular app; you might implement your idea by making similar kind of app with the hope of getting success, but it didn’t always work.

In this blog, we will provide you with some of the best idea to get a perfect successful mobile app. Let’s have a look!

Look for a Problem!

It’s true that most of the apps are the result of many issues being solved. Many times developer themselves face a problem and sometimes, they observed some issues faced by the people around them, in a personal or professional manner.

So here’s the fact. Observe the things around you, observe people around you to get an idea. Observe on regular basis and try to jot down the issues so that you can have a great power to think of the solution for the real world problem.

Your idea could not necessarily for customers, either you can provide solutions to many business as well. Start doing it while keeping your workplace in the mind.

Exploit your skill sets.

Which type of skill sets you have which can be used to scale into a big business? This is what you need to do to search for your skill sets which can be scaled, if you don’t have an epiphany. Mark your top five skills, strengths as well as interests. Jot down your five best business ideas for each of that skills, strengths or interests.For example, if one among your skills is writing, write down 5 of the best business ideas, that agency offers writing services, on demand app for writers as well as people who want to hire them, and so on.

Again, search for the one which excites the most and has bit of or no competition in the market. That market could be simple your city or state.

Find apps with downloads but no updates.

So far, we know well that how looking inwards could help you get to a perfect and best mobile app idea. Now, look at the best strategy to search an app idea by looking outwards.

Search in the app store for such apps which are not getting updated anymore. To search these forgotten apps, make better use of the Google Play or App Store find to see the rankings for updated and the most popular apps in the area of your interest such as fitness, social networking, productivity, and more.

Avoid the first four pages of your search results since they are the most successful ones. These are with the maximum downloads as well as regular updates. Rather , start on page five. You can also look at the best ppc management software reviews to get a profitable idea.

Go through that app in detail, talk to existing users, and make a good one for them.

Final thoughts

Whatever you find as a profitable idea for your app, always make sure in mind that first idea always necessarily win. For many successful apps, it’s a result of many hard work from years of perseverance which helped to get the great result best seo rank checking software.

5 Cause Why Social Issues Attract Customers

Informed customers needs more than just the latest fashions or technologies as well as entertainment; They are often concerned about environmental subject, fair trade along with social equality. They also want to purchase their goods or services from companies which are more responsive to such issues.

This connection among economic and social choices offers entrepreneurs a great marketing opportunities, and there are five most causes why adding a focus on social issues which will help you extend your customer base.

1. Rational versus emotional

People thinks their purchasing decisions depends on rational choices, but many consumers decide when to buy and whom to buy from, depend on their emotions. Many issues like deforestation or hunger in world can become major marketing tools if your company use recycled paper or electronic receipts.

Many consumers look for an emotional connection and need to feel good for how they spend. Marketing actions of your company takes to respond to such issues provides which feel-good experience, that can translate into emotional bonding with your business. This effort makes brand awareness along with customer loyalty.

2. Cause-based spending

Many consumers are more passionate about several causes, but feel powerless in the face of government choices. These people decide to buy products from companies after looking at best checking software which support their causes to the same things they do.

Cause-based spending have an essential impact mainly on small businesses. When faced with option of buying two products of similar quality, 90 percent choose to buy the cause-branded product from cause-branded company.

3. Hot-button topics

These topics arise from latest news story, health issue as well as social challenge, and small business could use such issues to effectively to promote their products and services. For example, if customer faces major issues with water quality it allow marketing campaign by water filter company since they provides consumer solutions to such problem.
You also can capitalize on public point for policy which promote commitment in different ways.

4. Education as entertainment

Marketing to environmental and social causes take the kind of entertainment. Many small business chose to educate people related to the importance of farming practices with the help of short films and mobile game through various best video distribution software.

The result serve as a perfect combination of education, emotional connection and brand awareness. Education with entertainment could be done on a much smaller scale with a easy yet heartfelt video of explaining why the company supports specific cause and specifically how people who use to shop with you are being participating in the process.

Bottom line

Cause-based marketing offers an excellent opportunity to show your environmental, sustainable actions as well as social passion with your target customers. Your efforts will extent the solution to issues you and your business care about.

People who support such causes are more likely to spend money at those businesses which share their interests. You can also make use of social media to educate and entertain people about your issues as well as your products or services to make brand awareness with an increase in revenues.

Ultimate Guide For Freelancing!

Freelancers are now becoming a huge part of the national wealth. These enterprise are adding their efforts to help many talented ones to become masters of their own destiny. we’ve created helpful guide which details some areas you might not have considered. Let’s take a look!

The life of a freelancer

Your role includes working for yourself rather than committing. You can choose to work for various clients and decide how and how much you want to work. Other benefits includes lower taxes, often more money with a happy life. You are also allowed to work from anywhere; from your home to a restaurant.

The pitfalls to avoid

The downsides which should be considered is there’s no surety that you will get work or even paid for that work. Moreover, the amount of work could be inconsistent, and there are no health or other benefits.
It’s up to your own level of encouragement to get as much work done as you can do to get the income you wish.

By knowing these disadvantages well could help you make a strategy to get around these pitfalls.

Strategies to thrive

The best ways to get the work is to build your personal brand. You can do this with a consistent look as well as feel across all the platforms which includes your logo, statement for what you offer, your services, contact details to get the best affiliates networks.

Also, include the projects which represent your best work. Get your pricing low and decide if you want to use models illustrated in the infographic on freelancing. You can also determine how to structure your pricing such as hourly, daily, weekly bases. All these options work depending on your client.

Working as a freelancer

To develop these professional relationships with your clients, you have to make it sure that you agree on all the terms and you communicate frequently, remain flexible in how you work. Which means, if your client calls you even in the middle of the night, will you help them in that situation or not? You also may come across such clients who gets many red flags because of past experiences, be patient and understand where they are coming from and put their fears to rest.

Stay managed along with your calendar so that you know when and which projects are due by keeping all your necessary project on best seo friendly shopping cart. It will helps you to put in all the projects, especially while working on several projects with different clients might get confusing for you and also unmanageable.

Last thoughts

Freelancing offers a great career with so many opportunities. Make the best from those benefits by working even more hard, but make sure that you take better care of yourself too. Don’t be guilty about not being available for 24/7/365. While the money could be jaw-dropping, make sure to put money away since you have to pay taxes and you might need some emergency fund and maybe won’t be paid for that time. Save all your receipts and keep on height of your finances.

3 Simple Steps to Write and Promote an eBook

An ebook is a great choice for both, freemium or premium. It offers valuable knowledge to readers, which act as a presenter of expertise in their minds. It also allow you to tactfully pitch them while they’re reading. And also, it is the easiest way to attract the readers.

Here’s we are providing you with the 3 easiest, fastest way to get an ebook done:

Step 1: Decide on your content

It will be much easier when you know what you actually want to write!

Ask yourself:

    What do customers tell if they find it most intimidating, when they want to purchase a product or service?

    What’s the most common complaint from customers about competitors?

    What customers like about making a purchase for the product?

    What’s the unusual or surprising thing about your industry business works?

Now when you have the first concept in mind, take some time to sketch out the basic sub-themes. By educating consumer, you’re actually helping them to like and trust you and of course, to buy from you.

Step 2: The easiest ways to write

Once you know what you want to talk and have make out an outline, you’re ready to mark your ebook with valuable and organized content. Here are two methods that both work well:

Dictation Method

If you’re a great speaker than typist, and it would be recommended to make this process by sketching out your outline, through smartphone or computer’s sound recorder, record about the topic. Don’t stress much over trying to organize it in a perfect sense, just talk naturally.

Typing Method

Take out your outline and write to match it, and make sure to cover every topic, since it will be given much preference by web analytics companies.

Make sure to include few success stories who worked with you or maybe consumed your product or service. Invite readers to take a look at a hyperlink where they can watch video of more about the topic. Offer them a discount code

Step 3: Structure, format and delivery methods

If you think people will print out your ebook to read it, make use of a serif font, such as Times New Roman, since it will increase readability..

If your ebook is quite short and people read it online , you can also use Verdana because it is easily read sans serif font.

Give one-inch margin, and double space to the entire document. Make sure to mark page number. Write your contact information such as URL, address or phone number.

Make a terrific cover page. Paste the cover art at the top of your document.

To make sure that your copyright is protected, you can also register your ebook with the U.S. copyright office. Now all you have to do is, start making your ebook in the bottom of blogs, on several social media management software reviews, on business cards, on website, at parties. You might also want to promote by running Google or Facebook ads Your entire strategy could be focused on inducing people to take high-quality, good-looking delivered free ebooks.

Take a glance at how digital market could maximize your ROI to your business?

When it comes to ROI from digital marketing, it depends upon many factors, including your business type such as, local or ecommerce, vertical or marketing channel such as PPC, SEO or social media.

Here are few solutions stated by seo winchester, which could be applied to enhance your returns on investment.

1. Build trust and reassurance

Whatever action you want your visitor to carry out when they visit your website, whether to buy, contact or share your content, they will do so, if they found your website as the trusted one. While considering an e-commerce site, around 50% people decline their idea of purchase as they didn’t trust site.

Here are few effective ways to build trust and reassurance to enhance the conversion rates and ROI:

    Show your contact details like address and your phone number on every web page of your site

    Display customer reviews and testimonials. Try to feature some real names or images to provide them with a sense of authenticity

    Show them logos of awards you have won

    Showcase “as featured in” logos that you’ve mentioned

2. Get data and insights

We have more data available over the Internet as compared to those conventional marketing methods.

According to the seo services york, data could tell you how users have figure out your site, what they are looking for, or which keywords are turning best. You can use such insights to make improvements.

Here are a few ways provided by seo winchester, you can use to obtain data:

    Add Google Analytics to your site

    Implement Google search console to get a better understanding of what keywords is appearing for organic search results

    Survey customers for feedback and improve your website/product offerings according to those reviews

3. Consider using an exact match domain

Consider choosing exact match domain for enhanced ROI, since it is a domain name which exactly matches the searched keyword

4. Brand presence on search engines

If you do not appear much on search engines like Google for brand, then you’re significantly burning your capital. Because you are not making it easy for your users to find you.

This is a great issue if you’re running offline marketing to drive awareness about your services. When users search for your brand and if they are unable to search you, you have almost lost a sale.

Many businesses could improve their returns by ensure that they appear at the top of search engines for their brand by implementing pay-per-click ads.

5. Execution and expertise

The huge challenge which many businesses face is to have proper expertise and know-how to successfully implement campaigns in the digital marketing.

The most essential returns one can see is hiring the correct expertise to drive those campaigns.

Whether you hire internally, freelancer or appoint digital marketing agency. Do make sure you appoint someone who already is well aware of what your company is doing.

This is what You Need To Know For Social Media Images!

We all know that Social media is all about uploading images as well videos. seo agency london says that in today’s world, if you want to convey anything, the user feels that you must convey it in the kind of catchy images or something with interesting videos.

Although, there are few glitches while uploading the images on social media or they do not fit the accurately size of the platform sometimes. Here are few of the necessary information which you should know while uploading the images on several social media platforms:

Facebook:

    Upload images on Facebook which are at least 1200 x 630 pixels for display and they should be uploaded by high-resolution devices.

    Minimum pixels of images should be around 600 x 315 pixels to display link page posts which usually contain larger images.

Twitter:

    If you share photos on Twitter, then it should be of 1024 x 512 pixels

    If they are In-stream previews photo then they should be of 220 x 400 pixels.

    Images could be of 5MB and animated GIF’s could be of up to 3MB.

Instagram:

    Photos can be of portrait or landscape type instead of a square type.

    Aspect ratio of uploading photos and videos on Instagram should of at least 1.91:1 and 4:5.

LinkedIn:

    If there is any status update or blog post on LinkedIn, then image size should be of at least 698 x 4001 pixels.

Google+

Shared images for home stream on Google+ can be of 497 x 373 pixels.

If the Images are shared in the feed then it should be of 150 x 150 pixels.

In addition to this, there are so many social media image tools available,which you can make use of according to seo in cambridge, to help you to optimize your image content automatically.

Here are few of them:

1.Adobe Post:

This app is really fruitful for branding purpose, since it allows to do marketing in a different style as it turns any photo with text into well-designed graphic. The picture which is edited could be shared on any social media platform, text messages as well as emails. This tool is more beneficial for those who are not having time or skill in making high-quality images. It has many other features available such as inspiration wall, typography, filters and auto colour functions.

2.Canva:

Canva offers a very user friendly as well as customizable online tool which can assist you to take images as well as edit them in the way you want. You can also add text to the images and tell mention the place where you are or what are you feeling at that moment. There are lots of stock photograph images available, you can choose from them. There are also many vectors, filters and various editing options available, so that you can adjust the look easily and feel of your image.

3.Pablo:

Pablo was developed to assist people create several innovative as well as interesting images that fit on all social media platform. There are a limited number of images that allow you to use but you can upload your images and use tool to format and edit them.

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