Thursday 27 October 2016

The only thing permanent in the SEO world is the change. In fact Google reported to that it changes its algorithm 500 to 600 times in a year. While most of these updates are so small the users and SEO don’t even realize the effect, every once in a while there are some major and crucial updated released by Google. 

Over the past 2 years, nine major updates released, the recent updates “possum” and “penguin 4.0” caused a lot of stir in the SEO community. However you need not to overreact and panic. Experts from the top seo companies in virginia shares some tips for responding to these updates in the calm and constructive way.

#1. Don’t panic
Crucial algorithm updates can be stressful. But the fact is you never get a detailed list of changes from Google so worrying about the thing we know little is a waste of energy and time. For instance, take Google Penguin 4.0 update, With the release of Penguin 4.0, Google shared information about the update via the Google official Blog. Although the number of changes were made, they did provide a couple of explicit details that showed some insight on what to expect:

•    Penguin is real-time now.
•    Penguin is more granular.

Now, many speculated what this update would bring before knowing this information. Some were right, others were not so much. But one thing is for sure. If you panicked about the update and started trying to predict what was coming, you probably did a lot of unnecessary worrying. So when you learn a major update is emerging, don’t panic.

#2. Wait to react


After you stopped panicking, the next thing is to wait to react to the update. You should wait and see if your site has been impacted before wasting your efforts in making changes to your site.If you are doing SEO the right way more often than not, your site was probably not impacted unfavorably and you could even see a boost.

Google’s main agenda is to deliver the best possible answer to their users. That’s why they are constantly making changes to their algorithm to push webmasters to create better sites that provides better user experiences and more relevant high- quality content. These updates are not to mess with SEOs but to crush the black hat seo.

Before overreacting, experts from seo company virginia recommends you to wait for few weeks to see the impact on your sites. Have a report of where you are at the beginning and compare the metrics after a few weeks. If your site seems to be impacted, that’s the time to make changes.

#3. Read credible sources and do modifications accordingly


Now when you have realized that you need to make the adjustments, checking and reading the Google webmaster blog could be a great start. Check out on every information they have posted, look at what the update meant to target so that you can figure out what things you have to work on. If you still need more help virginia seo specialists and consultants can help you out. Go to the credible sites only to get the more information about the update and how can you fix those changes in your sites.
When making adjustments to your site after an update, make one change at a time so that you can see the impact of the adjustment or modification and have a better idea of what is actually going on.

Major google algorithm updates can be fearsome but if you are doing SEO the right way, like creating good, user-focused content and earning links from credible and niche-specific sites, you should relax. If you are buying links and spinning content, well, Google is keeping eye on you.


More Info : https://www.10seos.com/usa/top10

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